NotCo

About

NotCo is a food-tech pioneer that harnesses its proprietary AI platform, Giuseppe, to accelerate product innovation, formulation, and flavor development for both global partners and its own brands. Since its 2016 founding, the company has launched over 100 products and secured 24 patents, positioning it as a leader in AI-driven R&D within the consumer packaged goods sector. With offices in five countries, NotCo partners with seven of the world’s top 20 CPG companies—including a joint venture with Kraft Heinz US—demonstrating its ability to scale cutting-edge solutions across diverse markets. The firm’s blend of molecular analytics, reverse engineering, biotechnology, and machine learning enables clients to innovate faster, reduce time-to-market, and address key industry challenges with precision and speed.