Wiener Feinbäckerei Heberer

Wiener Feinbäckerei Heberer is a German family-owned bakery chain with more than 200 locations across the Rhein-Main, Berlin, and Thuringia regions, plus high-t

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Company facts

Employees
500
Headquarters
Germany
Type
Franchise

About

Wiener Feinbäckerei Heberer is a German family-owned bakery chain with more than 200 locations across the Rhein-Main, Berlin, and Thuringia regions, plus high-traffic sites such as train stations and airports. Founded in 1891, the company combines traditional baking craftsmanship with modern retail and wholesale operations, operating its own bakery stores, a franchise network at key transport hubs, and a wholesale division supplying restaurants, supermarkets, and other bakers. The fifth-generation leadership of siblings Sandra and Georg P. Heberer underscores a strong family culture that values long-term employee commitment—average tenure of 17 years—and embraces a diverse, multi-national workforce. These elements, together with a focus on quality and innovation, position Heberer as one of Germany's largest and most respected bakery franchise groups.