AD -OPERATION SPECIALIST
Key Responsibilities<\/span>
<\/div>
<\/div>
Act as the primary link between brands, brand sales teams, demand teams, and internal stakeholders to ensure smooth campaign execution.<\/span>
<\/div>
<\/div>
Lead and manage Ad Operations for Monetisation and Brand Solutions across assigned business units and ad formats.<\/span>
<\/div>
<\/div>
Oversee day\-to\-day operations of the monetisation team and manage a team of AdOps executives, ensuring quality output and adherence to timelines. Coordinate with brands to understand campaign objectives, budget allocation, and expected outcomes.<\/span>
<\/div>
<\/div>
Create campaign callouts, messaging, and copy aligned with campaign goals and brand direction.<\/span>
<\/div>
<\/div>
Decide banner placements and ensure correct deployment across platforms in line with media plans.<\/span>
<\/div>
<\/div>
Manage the end\-to\-end process of launching campaigns, including ad serving, deployment, monitoring, and reporting.<\/span>
<\/div>
<\/div>
Continuously monitor campaign performance from launch to completion using key metrics such as impressions, revenue, and ROAS.<\/span>
<\/div>
<\/div>
Optimise campaigns by adjusting budgets, managing daily caps, reallocating spends, and improving performance efficiency.<\/span>
<\/div>
<\/div>
Identify underperforming assets and redistribute budgets toward high\-performing banners to maximise returns.<\/span>
<\/div>
<\/div>
Work closely with category, store, and internal teams to ensure timely execution of monetisation media plans.<\/span>
<\/div>
<\/div>
Provide weekly, monthly, and quarterly operational reports, performance insights, and recommendations to stakeholders and brands.<\/span>
<\/div>
<\/div>
Proactively identify risks, issues, or performance gaps and implement corrective actions to maintain campaign targets.<\/span>
<\/div>
<\/div>
Ensure adherence to internal processes, maintain defined turnaround times (TATs), and minimise escalations.<\/span>
<\/div>
<\/div>
Support brands in achieving optimal campaign outcomes through insights, optimisation strategies, and performance recommendations.<\/span>
<\/div>
<\/div>
Drive team productivity, maintain strong communication, and ensure high team engagement and satisfaction.<\/span>
<\/div>
<\/div>
<\/span>
<\/div><\/span>
Requirements<\/h3>
<\/div><\/span>
Requirements<\/h3>Qualifications & Experience<\/span>
<\/div>Preferably<\/span> <\/span>B.Tech<\/b><\/span><\/a> <\/span>or MBA.<\/span>
<\/div>Minimum 0.6 to 1 year of experience in Ad Operations is required.<\/span>
<\/div>Prior experience in the e\-commerce industry is preferred. <\/span>
<\/div>
<\/div>reach out at<\/span> <\/span>hre@idexmedia.in<\/b><\/span><\/a>.<\/span>
<\/div><\/span>
<\/div>
Preferably<\/span> <\/span>B.Tech<\/b><\/span><\/a> <\/span>or MBA.<\/span>
<\/div>
<\/div>
Minimum 0.6 to 1 year of experience in Ad Operations is required.<\/span>
<\/div>
<\/div>
Prior experience in the e\-commerce industry is preferred. <\/span>
<\/div>
<\/div>
<\/div>
<\/div>
reach out at<\/span> <\/span>hre@idexmedia.in<\/b><\/span><\/a>.<\/span>
<\/div><\/span>
<\/div><\/span>