Assistant Director, F&B Marketing
Our client is a luxury 5-star city-centre hotel in Singapore, renowned for its fine dining, chic bistros, and vibrant bars, delivering exceptional hospitality experiences to a diverse and discerning clientele. The Assistant Director, F&B Marketing will lead the development and execution of innovative marketing strategies for multiple high-profile F&B concepts, driving guest engagement, brand distinction, and revenue growth in a dynamic hospitality environment.
Responsibilities
- Develop and implement 360° marketing plans across digital, PR, events, and partnerships to increase brand visibility and customer engagement
- Collaborate with chefs, sommeliers, and hospitality teams to design campaigns that attract guests and critics, enhancing brand reputation
- Use market insights and data analytics to create targeted campaigns that drive covers, events attendance, and customer loyalty
- Manage social media strategy with internal teams and agencies to improve visual content, engagement rates, and influencer partnerships
- Monitor campaign performance and adapt marketing tactics swiftly to respond to evolving F&B trends and customer preferences
- Align marketing strategies with overall business objectives by reporting directly to the Senior Director of Marketing
- Drive revenue growth through promotional activities, loyalty programs, and seasonal campaigns tailored to each F&B concept’s unique audience
Other Information
- EA Licence No.: 12C6207
- JJ Consulting Services
Applicants are invited to send in a MS Word resume to jobs@jjconsulting.com.sg stating position applying for, present/expected salaries, and earliest available date. We thank all applicants in advance and regret that only shortlisted candidates will be notified.
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