Associate Director, Experience Strategy
WHAT DOES AN ASSOCIATE DIRECTOR, EXPERIENCE STRATEGY DO?
The Associate Director, Experience Strategy, is a key collaborator within the Experience Strategy team. This role is pivotal in our mission to connect meaningful brand and customer moments into seamless, purposeful, and personalized experiences. This individual will act as a strategic contributor on projects and is expected to be poised and comfortable presenting and collaborating across diverse functions withing the agency. This individual is well-versed in digital channels and understands how to apply data-driven insights, content, user experience, and technology best practices to design and optimize personalized experiences across varying audiences.
Lead the execution of basic and core Experience Strategy deliverables, including audits, content inventory, workshop materials, etc.,
Collaborate with manager and Experience Strategy leadership on personalization and omnichannel strategies, customer journey mapping, implementation plans, etc.
Support manager and Experience Strategy leadership on organic growth and new business initiatives.
Analyze qualitative and quantitative data to generate actionable insights and translate into compelling, data-backed recommendations and strategic stories for clients.
Conduct secondary research to support POVs, white papers, case studies, and other materials as needed.
Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.
All other duties as assigned
WHAT ARE WE LOOKING FOR?
Bachelor’s degree in marketing, communications, or a related field
6 years (or more) of experience in Omnichannel Strategy, Experience Strategy, Digital Strategy, or a related field
Experience in the pharmaceutical, biotech, or healthcare marketing industries
Strong communication and presentation skills, with the ability to articulate complex ideas clearly to diverse audiences and stakeholders
Strong analytical skills, with experience using data and customer research to inform strategic decisions
Expertise with Microsoft Office tools (e.g., PowerPoint, Word, Excel, etc.,)
Proficiency with digital collaboration and journey mapping tools (e.g., Miro, Mural, Airtable)
Adept at using AI systems and frameworks
OUR CULTURAL BELIEFS:
Patient Minded I act with the patient’s best interest in mind.
Client Delight I own every client experience and its impact on results.
Take Action I am empowered and empower others to act now.
Grow Talent I own my development and invest in the development of others.
Win Together I passionately connect with anyone, anywhere, anytime to achieve results.
Communication Matters I speak up to create transparent, thoughtful and timely dialogue.
Embrace Diversity I create an environment of awareness and respect.
Always Innovate I am bold and creative in everything I do.
Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.
EVERSANA is committed to providing competitive salaries and benefits for all employees. If this job posting includes a base salary range, it represents the low and high end of the salary range for this position and is not applicable to locations outside of the U.S. Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). More information about EVERSANA’s benefits package can be found at eversana.com/careers. EVERSANA reserves the right to modify this base salary range and benefits at any time.
From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.
Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at applicantsupport@eversana.com.