Associate Director, Marketing Hospital
Job Description
The position
Lead the end-to-end marketing strategy and execution for the Hospital portfolio, with primary focus on biosimilars and hospital products, ensuring successful launches, optimized tender performance, rapid uptake, and sustainable growth.
Responsibilities
The role will include but is not limited to:
Hospital Portfolio Strategy & Brand Leadership
- Define and execute pre‑launch, launch, and post‑launch strategies
- Develop short‑ and long‑term commercial plans aligned with hospital and tender dynamics
- Analyze competitive landscape, treatment pathways, and positioning
- Identify key drivers of adoption including pricing, evidence, and value messaging
Market Access, Tenders & Institutional Stakeholder Engagement
- Support and shape tender strategies with Market Access
- Contribute to compelling tender value propositions
- Engage key stakeholders (KOLs, hospital pharmacists, payers, decision makers)
- Collaborate with relevant industry and institutional bodies
Forecasting, Tender Planning & Performance Analytics
- Build forecasts integrating tender timelines, patient flow, and uptake scenarios
- Run scenario planning (pricing, competition, supply)
- Monitor performance and drive data‑based decisions
- Ensure alignment with Market Access, Supply Chain, and Finance
Brand Execution & Commercial Excellence (Hospital Focus)
- Drive omnichannel campaigns for hospital stakeholders
- Develop sales tools and value materials
- Maximize sales force effectiveness
- Track and optimize hospital‑specific KPIs
Cross‑functional Leadership & Operational Alignment (Enhanced)
- Ensure alignment across Commercial, Market Access, Supply Chain, Regulatory, and Medical
- Align tender participation, pricing, and portfolio strategy
- Integrate tender outcomes into forecasting and resource planning
- Balance trade‑offs (e.g., supply vs. tender competitiveness)
- Ensure launch and tender readiness across all milestones
Global & Regional Franchise Interface
- Act as primary contact for Global/Regional teams
- Represent local insights in global discussions
- Translate global strategy into local execution
- Contribute to best‑practice sharing
Compliance & Governance
- Ensure adherence to industry regulations and local guidelines
- Oversee approval of promotional materials
Required Education, Experience, and Skills
Technical
Strong pharmaceutical marketing experience (hospital preferred)
Deep understanding of hospital procurement, tenders, and patient pathways
Proven launch experience
Leadership
Strong cross‑functional leadership in a matrix environment
Ability to manage complexity and influence stakeholders
Soft Skills
Strategic mindset with strong execution focus
Ability to navigate ambiguity
Excellent communication and decision‑making skills
Experience
8–12+ years in pharmaceuticals
Solid hospital / specialty care background
Proven launch experience
Scientific or business degree (MBA a plus)
Fluent English
Additional
Experience with hospital portfolios
Experience managing complex launches and constraints
International exposure preferred
Understanding of value‑based healthcare and institutional decision‑making
Secondary Job Description
Who We Are:
Organon delivers ingenious health solutions that enable people to live their best lives. We are a $6.5 billion global healthcare company focused on making a world of difference for women, their families and the communities they care for. We have an important portfolio and are growing it by investing in the unmet needs of Women’s Health, expanding access to leading biosimilars and touching lives with a diverse and trusted portfolio of health solutions. Our Vision is clear: A better and healthier every day for every woman.
As an equal opportunity employer, we welcome applications from candidates with a diverse background. We are committed to creating an inclusive environment for all our applicants.
Search Firm Representatives Please Read Carefully
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Annualized Salary Range (Global)
€63,200.00 - €107,400.00Please Note: Pay ranges are specific to local market and therefore vary from country to country.
Employee Status:
RegularRelocation:
DomesticVISA Sponsorship:
Travel Requirements: Organon employees must be able to satisfy all applicable travel and credentialing requirements, including associated vaccination prerequisites
Flexible Work Arrangements:
Shift:
Valid Driving License:
Hazardous Material(s):
Number of Openings:
1