Associate Director, Strategy & Business Development, Greater China; 副总监，大中华区战略及业务发展

Overview Across PepsiCo, we continue to strengthen strategic capabilities and expand into growth platforms critical to delivering long‑term, sustainable performance. Within Greater China, the Be & Cheery business represents a strategically important growth engine, operating at the forefront of consumer‑led innovation, digital commerce, and localized execution. This role plays a central role in shaping and advancing the Be & Cheery growth strategy, supporting the business in navigating a rapidly evolving consumer, channel, and competitive environment. This role supports the development and execution of Be & Cheery’s growth strategy, working closely with business and functional leaders, responsible for driving strategic insight, supporting priority initiatives, and enabling disciplined execution to unlock scalable growth for the Be & Cheery business and empower the rest of APAC business via China-out capabilities. Responsibilities Key Responsibilities - Lead cross‑functional strategic initiatives across digital growth, consumer engagement, portfolio evolution, and GTM effectiveness - Drive strategy from ideation through execution, ensuring alignment with commercial and operational realities - Support the annual strategic planning process, including initiative prioritization and execution roadmap development - Contribute to strategic partnerships and inorganic growth opportunities relevant to the Be & Cheery agenda - Synthesize complex inputs into clear, decision‑oriented materials for senior leadership Role Characteristics - High exposure to senior leadership and critical business decisions - Broad scope spanning strategy, execution, and transformation - Strong fit for candidates with strategy, consulting, or commercial experience in China consumer or digital‑led businesses Qualifications - 10+ years of experience with a strong academic foundation (BA required; MBA strongly preferred), including top‑tier strategy consulting or corporate strategy background - Proven track record in digital transformation, digital operations, or data‑enabled growth initiatives; digital entrepreneurship or venture exposure a strong plus - Highly structured, analytical thinker able to frame complex problems, identify key value drivers, and develop clear strategic frameworks - Demonstrated ability to influence senior leaders and lead cross‑functional teams through clear, compelling communication - Hands‑on, resilient, and adaptable leader with strong ownership, comfort in ambiguity, and a bias toward execution and results