Brand & Community Specialist

Community & Brand

• Brand execution: coordinate and traffic brand assets, copy, and product content across launches and campaigns — ensuring every North America consumer touchpoint is accurate, on-brand, and on time.

• Brand voice: maintain consistency across community channels, influencer communications, and email — acting as a day-to-day steward of how Sea to Summit sounds and shows up.

• Influencer program: manage Sea to Summit's influencer and creator relationships day-to-day — outreach, briefing, contracting, seeding coordination, content review, and relationship maintenance — operating within strategic direction set by the Global Digital Marketing Sr. Manager.

• Product seeding: own the seeding program end to end — coordinating requests, fulfilment, and follow-through with creators and brand advocates.

• Community listening: monitor consumer sentiment and community conversations across key channels; surface insights and patterns to inform content, product, and marketing decisions.

• Community program development: bring a point of view on what a more structured community program could look like for Sea to Summit — identifying opportunities for advocacy, UGC, and consumer engagement over time.

Email Marketing

• Email calendar: own B2C and B2B email campaign execution — planning, building, and deploying sends in Klaviyo aligned to the trading calendar, brand campaigns, and product launches.

• Platform management: build, test, and deploy email campaigns and automated flows in Klaviyo; maintain audience segmentation and list health.

• Performance: track and report on email performance — open rates, click-through, conversion, and revenue attribution — and surface optimization opportunities to the manager.

• B2B newsletter: own the monthly retailer newsletter (Trail Tales), ensuring it reflects current product priorities and brand messaging.

• Continuous improvement: test subject lines, content formats, send cadence, and segmentation in collaboration with the manager to drive better results over time.

• Bachelor's degree in Marketing, Communications, or related discipline.

2–4 years of experience in brand marketing, community management, influencer programming, or a related role.

• Demonstrated experience managing creator or influencer relationships — outreach, briefing, and program coordination.

• Hands-on experience with Klaviyo or a comparable email platform preferred.

• Comfortable working cross-functionally across marketing, sales, and e-commerce teams in a lean environment.

• Outdoor industry experience or genuine enthusiasm for outdoor gear preferred.

This is a full-time, in-person position located in Broomfield, Colorado. This position comes with a comprehensive benefits package which includes health insurance (medical, dental, vision), retirement match,

EAPs, paid time off, community service leave, paid holidays, wellness stipend, gear allowance, and some other great perks. The salary range for this role is $70,000 – $90,000.

Sea to Summit is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. We are an Equal Opportunity Employer and do not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.