Category Manager - Clean Fitness
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- E<\/span><\/span><\/span><\/span><\/span>nsure alignment of category strategy across\nin\-store and digital channels, optimising product visibility, conversion, and\ncustomer experience online<\/span><\/span><\/span><\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>- Develop and execute\n a forward\-looking category strategy aligned to business objectives and\n market opportunities<\/span><\/span><\/span><\/span><\/span><\/span><\/span>
<\/span><\/li>- Identify gaps\n through local and global trend analysis, translating insights into\n actionable innovation pipelines<\/span><\/span><\/span><\/span><\/span><\/span><\/span>
<\/span><\/li>- Define clear\n category positioning, ensuring strong differentiation in clean fitness and\n wellness<\/span><\/span><\/span><\/span><\/span><\/span><\/span>
<\/span><\/li>- Collaborate closely\n with marketing, planning, supply chain, and store operations to ensure\n seamless execution of category strategy<\/span><\/span><\/span><\/span><\/span><\/span><\/span>
<\/span><\/li>- Monthly selection of targeted promotions to drive\nsales, highlight innovation<\/span><\/span><\/span><\/span> and\ndrive customer acquisition<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span>
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<\/li><\/ul>Innovation and Product\nIntegrity<\/b><\/span><\/span><\/span><\/span> <\/b><\/span><\/span><\/span><\/span>
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<\/div>- Build a robust pipeline of new product\ndevelopment aligned to global wellness and fitness trends<\/span><\/span><\/span><\/span>
<\/li>- Ensure all products comply with ingredient\npolicies, regulatory standards, and sustainability goals<\/span><\/span><\/span>
<\/span><\/li>- Position innovation clearly within the\ncategory to maximise visibility and customer adoption
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<\/span><\/span><\/p>Data and analysis<\/b><\/span><\/span><\/span><\/span> <\/b><\/span><\/span><\/span><\/span>
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<\/div>- Drive weekly and monthly trade reviews, analysing\nperformance across sales, margin, stock turn, and sell\-through to identify\nrisks and opportunities<\/span><\/span><\/span>
<\/span><\/li>- Use data analytics to drive informed\ndecision\-making across all aspects of the category<\/span><\/span><\/span>
<\/span><\/li>- Own and manage the full category P&L including\nsales, margin, markdown, and stock turn.<\/span><\/span><\/span><\/span>
<\/span><\/li>- Drive optimal price\-volume mix and gross\nmargin return on investment (GMROI)<\/span><\/span><\/span> <\/span><\/span><\/span>
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<\/span><\/span><\/p>Supplier\nStrategy & Commercial Negotiation<\/b><\/span><\/span><\/span>
<\/p>- Develop and maintain strong, sustainable\nsupplier partnerships<\/span><\/span>
<\/span><\/span><\/li>- Negotiate favourable trade terms, pricing,\nand promotional support<\/span><\/span>
<\/span><\/li>- Collaborate with suppliers on joint business\nplans and innovation pipelines
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<\/span><\/span><\/p>In\-store<\/b><\/span><\/span><\/span><\/span> Execution and Customer Experience<\/b><\/span><\/span><\/span><\/span>
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<\/div>- Define and manage category range architecture\n(core, seasonal, innovation), ensuring optimal SKU productivity and lifecycle\nmanagement through structured range reviews<\/span><\/span><\/span>
<\/span><\/span><\/li>- Oversee planograms, space allocation, and\nin\-store communication<\/span><\/span><\/span>
<\/span><\/li>- Ensure consistent and compelling execution of\ncategory strategy across all stores<\/span><\/span><\/span>
<\/span><\/li>- Work\nclosely with store teams to enhance customer education and engagement<\/span><\/span><\/span>
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<\/span><\/span><\/p>Sustainability and Brand Alignment<\/b><\/span><\/span><\/span>
<\/span><\/span><\/p>- Embed sustainability principles into sourcing, packaging and supplier\nselection<\/span><\/span><\/span><\/span>
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- Oversee planograms, space allocation, and\nin\-store communication<\/span><\/span><\/span>
- Negotiate favourable trade terms, pricing,\nand promotional support<\/span><\/span>
- Use data analytics to drive informed\ndecision\-making across all aspects of the category<\/span><\/span><\/span>
- Ensure all products comply with ingredient\npolicies, regulatory standards, and sustainability goals<\/span><\/span><\/span>
- Develop and execute\n a forward\-looking category strategy aligned to business objectives and\n market opportunities<\/span><\/span><\/span><\/span><\/span><\/span><\/span>