Chief of Staff
Consumers are using AI models to help them buy things. First AI models were information aggregators: tools people used to search and summarize. Now they're trusted advisors: what people consult before making a decision. Increasingly, they're becoming trusted buyers: agents that shop, evaluate, and transact on behalf of humans.
When AI makes the ultimate buying decision, then it becomes more important for brands to win over AI than for them to win over the human consumer. In that world, understanding how AI perceives a company's value proposition becomes one of the most consequential things that company can understand about itself.
Every other platform in the adjacent AEO/GEO space are fashioned after SEO tools (hence the name), which are built to measure the visible outcomes (search results) of algorithmic systems (search engines) where the rules are set in advance. They apply that lens to large language models, where no pre-determined rules exist. The result is a picture of surface-level variation, sold to marketers as the problem worth solving.
We apply the principles of AI interpretability research to study how models actually think about companies, and underneath the surface noise we find remarkably stable beliefs, formed from the proof points a company has put into the world (often inadvertently).
About Unusual
Unusual is the AI interpretability platform for marketing and GTM teams. We help companies shape how AI models actually think about their brand and value proposition. We're backed by Y Combinator and the first investors in SpaceX, Uber, Stripe, Clay, and Notion, and we already work with Big Five agencies and Fortune 100 brands. Demand is outpacing our capacity to serve it.
Why this role exists
We've grown fast with a very small team force-multiplied by Claude Code and unlimited token budgets. Our constraint today is time. There are always more high-value things worth doing than the exec team can personally carry: a product surface that needs an owner for a week, a customer relationship that needs attention, a hiring loop that should be run well, a new market worth testing.
This role exists to take any of those, get up to speed fast, and carry it to a successful outcome with little oversight, and to build the systems that make the next version of that work take a fraction of the time. You're the person the executive team relies on to create leverage on the most important initiatives at the business.
Who You are
You're a high-agency generalist who's at your best when you're handed something ambiguous and important and left to run with it. With little instruction, you take projects from ideation to over the finish line. You are diligent, obsessed with the details, and you can identify what tasks are worthwhile without being told. You are a team player, and you’re eager to do whatever job is required to give your team leverage. You can hold your own in a product discussion, a sales call, and a hiring debrief in the same afternoon, and your reaction is to create structure where there wasn't any. You learn quickly, both by listening and by doing.
Ideally, you're already using tools like Claude Code to do your work better, and you want a role where building the systems that multiply you is part of the work itself. You have good judgment, you can be trusted with sensitive context.
What you'd own
Whatever is most important and least owned. It shifts month to month. Here are some of the things we could see you taking up immediately:
- Client Success: helping our clients (executives at Fortune 500 companies, “Big Five” agencies, and scaleups) plan through their brand strategy in a world where AI is a new audience.
- Product: systematizing client engagement work so that it’s scalable with software or agentic workflows
- Sales: taking sales calls, demos, and preparing the materials for live deals and partnerships
- Recruiting: we are hiring like crazy. Initial screens with candidates, optimizing our hiring funnel, organizing recruiting events.
- Marketing: testing new growth channels, writing content, and exploring positioning
- Operations: doing the work and setting up systems that run the company.
- Fundraising: prepping materials in the lead-up to our next fundraising round.
Overall, your goal is to take things off the founders’ plates.
Capabilities we look for
- High agency, reliable. With little instruction, you take projects from ideation to over the finish line.
- Sharp prioritization. You can tell what's worth doing without being told, and you're diligent and detail-obsessed about getting it right.
- Generalist range. You hold your own in a product discussion, a sales call, and a hiring debrief in the same afternoon, and you ramp on an unfamiliar domain fast, learning by listening and by doing.
- Build for leverage. You instinctively turn repetitive work into systems. Claude Code, MCPs, and prototyping with agents are already part of how you work, or you're eager to get there.
- Low ego, team first. You're eager to do whatever the moment requires to give the team leverage, glamorous or not.
If you haven't gone deep on Claude Code yet but you're a fast learner who wants to build that fluency, we still want to hear from you.
What we offer
- $130–170K base + meaningful equity
- Direct, daily work with both founders, and a seat where you see every part of the company
- A research team that's done the work to make this approach possible, and a platform already producing insights no one else can
- A small team of people who care deeply about their craft and about each other
- A front-row seat to a shift in how every brand thinks about strategy over the next decade of agentic commerce
- The chance to build the playbook for a number of new functions, and a natural path toward owning a function (or founding something of your own) as we grow