Content Strategist + Producer
About the Role
We are looking for a creative, strategic, and digitally driven content marketing professional. This is more than a marketing role, it's an opportunity to help shape the voice, digital presence, and growth strategy of our organisation. If you thrive in a fast-paced environment, love combining creativity with analytics, and want to make a visible impact across digital platforms, social media, branding, recruiting, and customer engagement, this role offers the perfect mix of strategy and hands-on execution.
You'll work directly with leadership, collaborate across departments, leverage AI marketing technologies, and play a key role in elevating the brand nationwide. As a key member of the marketing team, you'll report to our Creative Director to execute high-impact digital and content initiatives.
Key Responsibilities:
Content Production & Ownership
Serve as the primary content producer for the brand, owning written, video, and creative content from concept through delivery, including scripting, production, editing, and publishing
Support production of written content across digital articles, email campaigns, social copy, and print collateral, always clear, on-brand, and strategically relevant
Content Strategy & Audience Alignment
Develop and execute content strategies that speak to target personas, industries, and communities, while staying tightly aligned to Brand Marketing priorities
Create compelling content tailored for senior b2b buyers, and manage paid content with third party influencers
Social & Channel Growth
Develop and lead our owned podcast as well as third party placements
Manage and grow the company's social media presence across LinkedIn, YouTube, and whatever comes next, adapting format, tone, and cadence to each platform
Collaboration, Analytics & AI
Collaborate with the broader Marketing team to integrate content across events, paid, organic, and owned channels
Bring a test-and-learn mindset, regularly analysing content performance, extracting insights, and letting the data evolve your approach
Use AI-powered marketing tools and emerging technologies to streamline content creation, reporting, and campaign performance
Who You Are
Creative, strategic, and digitally driven, with a genuine love for combining creativity and analytics
Energised by a fast-paced environment and motivated by making a visible, brand-wide impact
Independent and self-directed: you manage your own production schedule, deadlines, and content calendar
A confident communicator who presents concepts, explains creative decisions, and takes feedback constructively
Data-informed: you let performance insights guide what you make next
Requirements
Must Haves
4 to 6 years of experience in content creation, social media, or a related marketing role, with a portfolio that shows multi-channel work
Solid writing across formats: social captions, email copy, digital articles, and print, with a consistent, compelling brand voice
Channel fluency: you know what performs on LinkedIn vs YouTube vs TikTok, email vs blogs, and video vs reports, and adapt format, tone, and cadence accordingly
Creative tools fluency with Claude and Figma, or equivalent, able to concept and execute without leaning on external resources for every asset
Data-comfortable: you read platform analytics, A/B test thumbnails, copy, and CTAs, and translate engagement and reach metrics into better content decisions
Nice to Haves
Hands-on experience with AI tools for content ideation, production efficiency, or personalisation workflows
About HighlightTA
This confidential opportunity is presented by HighlightTA, your on-demand talent team. We make hiring easy with flexible, on-demand talent solutions. We partner with startups and scale-ups to embed talent partners, lead recruitment projects, and manage full talent functions. Our data-driven approach ensures fast hiring and access to top-tier talent, while flexible terms help you save time and reduce costs.
Connect with us and learn more:
HighlightTA on LinkedIn