Copywriter (Social Media & Performance)

The role exists to free the SMM manager to focus on shooting and producing new video formats that drive reach, subscribers, and engagement. It is a middle-level production role: beyond strong copywriting, the holder brings a strategic understanding of social-brand building and a feel for how text and visuals work together.
  • Social media publications managing: text for 20-22 publications per month across Instagram and TikTok — both on-asset text and post captions.
  • Social media: always-on community management: respond to DMs and comments, (up to ~20 per post, scaling to ~1,000) during influencer collaborations or paid campaigns.
  • Paid social scripts: write video scripts for paid social.(example)
  • Print materials: copy for leaflets, brochures, and posters.
  • Lead-gen copy: text for campaign lead forms. (example)
  • Copywriting for Advertising Campaigns (Meta/Google) (example)
  • Strategy input: contribute to Tone of Voice and the content plan. (example)
  • Web & partners: write copy for the website and partner networks. (example)

  • Help us challenge injustice by creating fair choices for millions of people across 1100+ cities in 48 countries.
  • Develop your professional skills with access to mentoring, career consulting, and learning programs.
  • Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
  • Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
  • Work alongside people who take initiative, speak openly, and challenge themselves to grow.
  • Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.