Creative Content Executive
1. About the Company<\/span><\/span><\/span><\/span>
<\/h2>Puzzle Studio is a fast\-growing mobile game studio with a mission to create fun, creative, and high\-quality puzzle games for players around the world.<\/span><\/span><\/span><\/span>
<\/p>We are guided by our core values of Determination, Dedication, Continuous Learning, Proactivity, and Collaboration, which shape how we work and grow together. At Puzzle Studio, we aim to deliver gaming experiences that bring joy and relaxation to our players.<\/span><\/span><\/span><\/span>
<\/p>If you are passionate about gaming, eager to learn, and excited to turn creative ideas into reality, we\u2019d love to have you on our team.<\/span><\/span><\/span><\/span>
<\/p>2. Overview<\/span><\/span><\/span><\/span>
<\/h2>We are looking for a Creative Content Executive to create compelling content and advertising ideas for our mobile games. You will work closely with UA, Product, and Creative teams to deliver high\-performing creatives that attract players worldwide. <\/span><\/span><\/span><\/span>
<\/p>3. Key Responsibilities<\/span><\/span><\/span><\/span>
<\/h2>Plan and develop creative content for the company's mobile game products across various marketing channels.<\/span><\/span><\/span><\/span>
<\/p><\/li>Generate advertising concepts and content ideas for Facebook, TikTok, Google Ads, AppLovin, Unity, Mintegral, and other advertising platforms.<\/span><\/span><\/span><\/span>
<\/p><\/li>Write scripts for video advertisements, playable ads, video concepts, and other marketing materials for mobile games.<\/span><\/span><\/span><\/span>
<\/p><\/li>Research market trends, competitor activities, and emerging advertising formats to identify new creative opportunities.<\/span><\/span><\/span><\/span>
<\/p><\/li>Collaborate closely with User Acquisition, Artist, Video Editor, and Product teams to produce creatives that support campaign objectives.<\/span><\/span><\/span><\/span>
<\/p><\/li>Analyze the performance of existing creatives and provide recommendations to improve content effectiveness.<\/span><\/span><\/span><\/span>
<\/p><\/li>Create content for App Store and Google Play listings, landing pages, social media channels, and other communication touchpoints.<\/span><\/span><\/span><\/span>
<\/p><\/li>Participate in brainstorming sessions and propose innovative creative concepts to improve key performance metrics such as CTR, CVR, and ROAS.<\/span><\/span><\/span><\/span>
<\/p><\/li><\/ul><\/div><\/span>
Yêu cầu<\/h3>4. Requirements<\/span><\/span><\/span><\/span>
<\/h2>Must Have<\/span><\/span><\/span><\/span>
<\/h3>Minimum 1 year of experience in Content Creation, Content Marketing, or a related role.<\/span><\/span><\/span><\/span>
<\/p><\/li>Strong creative writing skills with solid storytelling abilities.<\/span><\/span><\/span><\/span>
<\/p><\/li>Ability to analyze advertising creatives and translate insights into fresh and effective ideas.<\/span><\/span><\/span><\/span>
<\/p><\/li>Good aesthetic sense with strong visual thinking and an eye for colors, composition, and visual effects.<\/span><\/span><\/span><\/span>
<\/p><\/li>Good understanding of short\-form content platforms and trends, including TikTok, Facebook, and YouTube Shorts.<\/span><\/span><\/span><\/span>
<\/p><\/li>Proactive mindset with strong creativity and a willingness to continuously learn and improve.<\/span><\/span><\/span><\/span>
<\/p><\/li>Ability to work effectively in a collaborative and fast\-paced environment.<\/span><\/span><\/span><\/span>
<\/p><\/li><\/ul>Nice to Have<\/span><\/span><\/span><\/span>
<\/h3>Experience in the mobile gaming industry.<\/span><\/span><\/span><\/span>
<\/p><\/li>Basic understanding of color theory and design principles.<\/span><\/span><\/span><\/span>
<\/p><\/li>Knowledge of User Acquisition metrics such as CTR, IPM, CVR, CPI, and ROAS.<\/span><\/span><\/span><\/span>
<\/p><\/li>Experience using AI tools to support content creation and creative ideation.<\/span><\/span><\/span><\/span>
<\/p><\/li><\/ul><\/div><\/span>
Đãi ngộ<\/h3>5. What We Offer<\/span><\/span><\/span><\/span>
<\/h2>Competitive salary package with performance and salary reviews twice per year.<\/span><\/span><\/span><\/span>
<\/p><\/li>Quarterly performance bonuses.<\/span><\/span><\/span><\/span>
<\/p><\/li>A flexible, open, and collaborative working environment where ownership and initiative are valued.<\/span><\/span><\/span><\/span>
<\/p><\/li>Opportunity to work directly on global mobile game products with strong growth potential.<\/span><\/span><\/span><\/span>
<\/p><\/li>A team culture that encourages learning, experimentation, and continuous improvement.<\/span><\/span><\/span><\/span>
<\/p><\/li>Comfortable pantry with coffee, tea, snacks, and occasional afternoon treats.<\/span><\/span><\/span><\/span>
<\/p><\/li>Fun and friendly office activities including board games, foosball, weekly football, and badminton sessions.<\/span><\/span><\/span><\/span>
<\/p><\/li>Clear long\-term growth opportunities with a transparent vision and development roadmap.<\/span><\/span><\/span><\/span>
<\/p><\/li>Direct collaboration with passionate teammates who love games and enjoy building products together.<\/span><\/span><\/span><\/span>
<\/p><\/li><\/ul><\/div><\/span>
<\/p>
We are guided by our core values of Determination, Dedication, Continuous Learning, Proactivity, and Collaboration, which shape how we work and grow together. At Puzzle Studio, we aim to deliver gaming experiences that bring joy and relaxation to our players.<\/span><\/span><\/span><\/span> If you are passionate about gaming, eager to learn, and excited to turn creative ideas into reality, we\u2019d love to have you on our team.<\/span><\/span><\/span><\/span> We are looking for a Creative Content Executive to create compelling content and advertising ideas for our mobile games. You will work closely with UA, Product, and Creative teams to deliver high\-performing creatives that attract players worldwide. <\/span><\/span><\/span><\/span> Plan and develop creative content for the company's mobile game products across various marketing channels.<\/span><\/span><\/span><\/span> Generate advertising concepts and content ideas for Facebook, TikTok, Google Ads, AppLovin, Unity, Mintegral, and other advertising platforms.<\/span><\/span><\/span><\/span> Write scripts for video advertisements, playable ads, video concepts, and other marketing materials for mobile games.<\/span><\/span><\/span><\/span> Research market trends, competitor activities, and emerging advertising formats to identify new creative opportunities.<\/span><\/span><\/span><\/span> Collaborate closely with User Acquisition, Artist, Video Editor, and Product teams to produce creatives that support campaign objectives.<\/span><\/span><\/span><\/span> Analyze the performance of existing creatives and provide recommendations to improve content effectiveness.<\/span><\/span><\/span><\/span> Create content for App Store and Google Play listings, landing pages, social media channels, and other communication touchpoints.<\/span><\/span><\/span><\/span> Participate in brainstorming sessions and propose innovative creative concepts to improve key performance metrics such as CTR, CVR, and ROAS.<\/span><\/span><\/span><\/span> Minimum 1 year of experience in Content Creation, Content Marketing, or a related role.<\/span><\/span><\/span><\/span> Strong creative writing skills with solid storytelling abilities.<\/span><\/span><\/span><\/span> Ability to analyze advertising creatives and translate insights into fresh and effective ideas.<\/span><\/span><\/span><\/span> Good aesthetic sense with strong visual thinking and an eye for colors, composition, and visual effects.<\/span><\/span><\/span><\/span> Good understanding of short\-form content platforms and trends, including TikTok, Facebook, and YouTube Shorts.<\/span><\/span><\/span><\/span> Proactive mindset with strong creativity and a willingness to continuously learn and improve.<\/span><\/span><\/span><\/span> Ability to work effectively in a collaborative and fast\-paced environment.<\/span><\/span><\/span><\/span> Experience in the mobile gaming industry.<\/span><\/span><\/span><\/span> Basic understanding of color theory and design principles.<\/span><\/span><\/span><\/span> Knowledge of User Acquisition metrics such as CTR, IPM, CVR, CPI, and ROAS.<\/span><\/span><\/span><\/span> Experience using AI tools to support content creation and creative ideation.<\/span><\/span><\/span><\/span> Competitive salary package with performance and salary reviews twice per year.<\/span><\/span><\/span><\/span> Quarterly performance bonuses.<\/span><\/span><\/span><\/span> A flexible, open, and collaborative working environment where ownership and initiative are valued.<\/span><\/span><\/span><\/span> Opportunity to work directly on global mobile game products with strong growth potential.<\/span><\/span><\/span><\/span> A team culture that encourages learning, experimentation, and continuous improvement.<\/span><\/span><\/span><\/span> Comfortable pantry with coffee, tea, snacks, and occasional afternoon treats.<\/span><\/span><\/span><\/span> Fun and friendly office activities including board games, foosball, weekly football, and badminton sessions.<\/span><\/span><\/span><\/span> Clear long\-term growth opportunities with a transparent vision and development roadmap.<\/span><\/span><\/span><\/span> Direct collaboration with passionate teammates who love games and enjoy building products together.<\/span><\/span><\/span><\/span>
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<\/p>2. Overview<\/span><\/span><\/span><\/span>
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<\/p>3. Key Responsibilities<\/span><\/span><\/span><\/span>
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4. Requirements<\/span><\/span><\/span><\/span>
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