Digital Marketing Manager
Roles & Responsibilities :<\/span>
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- Build, plan and implement the overall<\/span> <\/span><\/span>digital<\/span><\/span> <\/span><\/span>marketing<\/span><\/span> <\/span><\/span>strategy<\/span><\/span>
<\/li>- Manage the strategy and development of e\-<\/span>marketing<\/span><\/span> <\/span><\/span>content and exploration of sales channels<\/span><\/span>
<\/li>- Develop strategies that drive customers to the product website<\/span><\/span>
<\/li>- Improve the design, UX, traffic, and content of the website<\/span><\/span>
<\/li>- Create paid campaigns on social media platforms<\/span><\/span>
<\/li>- Manage the content that the business posts to social media<\/span><\/span>
<\/li>- Maintain consistent brand messaging throughout all platforms<\/span><\/span>
<\/li>- Use advanced metrics to measure the success of a<\/span> <\/span><\/span>marketing<\/span><\/span> <\/span><\/span>campaign<\/span><\/span>
<\/li>- Keep up to date on the latest social media trends<\/span><\/span>
<\/li>- Stay up to date with the latest technology and best practices<\/span><\/span>
<\/li>- Measure ROI and KPIs<\/span><\/span>
<\/li>- Suggest activities for improving the quality of online content<\/span><\/span>
<\/li>- Track and measure SEO and Google Analytics metrics and provide reports<\/span><\/span>
<\/li>- Build an inbound<\/span> <\/span><\/span>marketing<\/span><\/span> <\/span><\/span>plan<\/span><\/span>
<\/li>- Research and forecast future sales and performance trends<\/span><\/span>
<\/li>- Create email blast campaigns to target key customers<\/span><\/span>
<\/li>- Research competitors and provide suggestions for improvement<\/span><\/span>
<\/li>- Keep abreast with industry and<\/span> <\/span><\/span>market<\/span><\/span> <\/span><\/span>trends and best practices<\/span><\/span>
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<\/div><\/span>Requirements<\/h3>
- Bachelor's degree in<\/span><\/span> <\/span><\/span><\/span>marketing<\/span><\/span><\/span> <\/span><\/span><\/span>or business<\/span><\/span>
<\/li>- Great problem solving skills<\/span><\/span>
<\/li>- Proficient in photo and video editing software such as Adobe<\/span><\/span>
<\/li>- Deep knowledge of web design principles<\/span><\/span>
<\/li>- Proficient in MS Office Suite, including Outlook, Excel and Word.<\/span><\/span>
<\/li>- Ability to identify long term trends in data<\/span><\/span>
<\/li>- Great communication skills<\/span><\/span>
<\/li>- Experience working with a content management system<\/span><\/span>
<\/li>- Strong project management skills\u200b<\/span><\/span>
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<\/div><\/span>Benefits<\/h3>
- Medical insurance for employees
<\/div><\/li>- Wellness programs, mental health support
<\/li>- Training and development programs
<\/li>- Recognition programs (awards, appreciation)
<\/li>- Positive work culture
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<\/div>Office Timing : UK Shift<\/b><\/span>
<\/div><\/span><\/div>Location : Mumbai (Wadala)<\/b><\/span>
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<\/div>website : <\/b><\/span>MyHealth.iCareSecure.com<\/span><\/span><\/b><\/span><\/a>
<\/div><\/b>www.appexinnovation.com<\/b><\/span><\/a>
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<\/div><\/span> - Wellness programs, mental health support
- Great problem solving skills<\/span><\/span>
- Manage the strategy and development of e\-<\/span>marketing<\/span><\/span> <\/span><\/span>content and exploration of sales channels<\/span><\/span>