Digital Marketing Manager

Symbroj Media

Digital Marketing Manager

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Symbroj Group<\/b> operates across multiple high\-growth sectors:
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Symbroj Media Pvt Ltd<\/b> \u2013 PR, Publications, Exhibitions & Conference Promotion
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Symbroj Solar Pvt Ltd<\/b> \u2013 Solar Rooftop EPC Solutions
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Symbroj Cleantech Pvt Ltd<\/b> \u2013 Hydrogen Plant EPC & Clean Energy Solutions
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We are looking for a hands\-on Digital Marketing Manager<\/b> with strong execution skills in Google Ads and LinkedIn Ads<\/b>, capable of generating quality leads for B2B and service\-based businesses.
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Job Summary<\/b>
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The Digital Marketing Manager will be responsible for planning, executing, and optimizing paid advertising campaigns<\/b> on Google Ads and LinkedIn Ads<\/b> to generate leads for our Media, Solar, and Cleantech verticals.
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This is an execution\-focused role<\/b>, ideal for a marketer who understands performance metrics, enjoys working with real budgets, and wants exposure to B2B, EPC, and high\-value services marketing<\/b>.
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Key Responsibilities<\/b>
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1. Google Ads Management<\/b>
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Create and manage Search campaigns<\/b> for:
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Solar Rooftop EPC (Commercial & Residential)
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PR, Exhibition & Conference Promotion services
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Perform keyword research, ad copy creation, and basic bid optimization
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Monitor daily spend, CTR, CPC, and Cost Per Lead (CPL)
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Add negative keywords to reduce wasteful spend
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2. LinkedIn Ads Management<\/b>
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Run B2B lead generation campaigns<\/b> targeting:
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Marketing Heads, Event Managers (Media vertical)
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Business Owners, Plant Heads, CXOs (Solar & Cleantech)
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Use LinkedIn Lead Gen Forms effectively
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Optimize targeting by job title, industry, company size, and geography
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3. Lead Handling & Reporting<\/b>
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Download and maintain daily leads in Excel / Google Sheets
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Share leads with the sales team in a timely manner
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Prepare weekly performance reports<\/b> (Spend vs Leads vs CPL)
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4. Creative & Coordination<\/b>
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Coordinate with internal teams for ad creatives and landing page content
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Use Canva<\/b> for basic ad creatives if required
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Test ad headlines, descriptions, and CTAs
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Requirements<\/h3>
Experience<\/b>
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1\u20133 years of hands\-on experience in Google Ads and/or LinkedIn Ads<\/b>
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Experience in B2B lead generation or service\-based marketing<\/b> preferred
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Technical Skills<\/b>
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Google Ads (Search campaigns \u2013 mandatory)
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LinkedIn Campaign Manager (Lead Gen Ads \u2013 mandatory)
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Basic understanding of:
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CPC, CPL, CTR
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Conversion tracking concepts
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MS Excel / Google Sheets (basic reporting)
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Additional Skills<\/b>
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Decent English writing skills for ad copy
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Familiarity with Canva is a plus
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Ability to learn technical domains like Solar & Hydrogen
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What We Offer<\/b>
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Exposure to three fast\-growing industries<\/b> (Media, Solar, Clean Energy)
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Hands\-on experience with real ad budgets
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Opportunity to grow into a Performance Marketing Specialist<\/b>
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Direct learning from senior management
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Performance\-based salary revision opportunities
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Who Should NOT Apply<\/b>
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Candidates looking only for social media posting roles
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Candidates with zero paid ads experience<\/b>
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Candidates expecting senior\-level strategy roles at junior salary levels
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Benefits<\/h3>
What You\u2019ll Get at Symbroj<\/b>
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Hands\-On Paid Ads Experience<\/b>
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Work directly on Google Ads and LinkedIn Ads<\/b> with real budgets, not dummy or training accounts.
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Multi\-Industry Exposure<\/b>
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Gain experience across Media & PR, Solar EPC, and Hydrogen/Clean Energy<\/b>\u2014a rare and valuable mix for your resume.
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Fast Learning & Career Growth<\/b>
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This role offers a steep learning curve in B2B lead generation<\/b>, performance marketing, and EPC marketing.
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Direct Access to Leadership<\/b>
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Work closely with senior management and understand how marketing connects with sales and business growth.
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Skill Development<\/b>
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Learn and improve skills in:
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Google Ads & LinkedIn Ads optimization
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Ad copywriting & lead generation funnels
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Basic analytics & reporting
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Performance\-Based Growth<\/b>
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Salary revisions and role upgrades based on performance, lead quality, and consistency.
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Creative Ownership<\/b>
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Freedom to test ad copies, creatives, and targeting ideas\u2014your work will be visible and valued.
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Supportive Work Environment<\/b>
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Small team, clear expectations, and practical learning\u2014no unnecessary hierarchy.
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