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This role will serve as the engine of the agency's growth by driving new client acquisition and revenue<\/span><\/span><\/span>. The Director will drive new client acquisition and revenue growth. This role is designed for a senior marketing agency sales professional with a proven track record selling integrated agency services and an existing network of decision\-makers.<\/span>
<\/p>The successful candidate understands how agencies operate, is comfortable navigating complex, consultative sales cycles, and can immediately contribute through relationships, disciplined pipeline management, and credible executive\-level conversations. This is not an entry\-level or transactional sales role.<\/span><\/span><\/span><\/span>
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<\/span><\/span><\/span>New Business Development<\/b><\/span><\/span><\/span>
<\/b><\/span><\/span>\n <\/div>\n \n - Generate net\-new revenue through a combination of existing relationships, targeted outbound efforts, referrals, and industry relationships<\/span><\/span><\/span><\/span>
<\/span><\/span><\/span><\/li>\n - Identify and pursue opportunities aligned with MDG\u2019s service strengths and ideal client profile<\/span><\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Own opportunities from initial outreach through contract execution<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Build and maintain a high\-quality, sustainable sales pipeline<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n <\/ul>Consultative Agency Selling<\/span><\/span><\/span>
<\/span><\/span><\/h3>\n \n - Lead discovery conversations focused on client business objectives, challenges, and growth goals<\/span><\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Position MDG as a strategic marketing partner, not a vendor of isolated services<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Translate client needs into integrated solutions across brand, creative, digital, social, search, email, paid media, and analytics<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Collaborate with strategy, media, and delivery teams to develop scopes, pricing, and proposals<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Present recommendations and commercial terms confidently to senior client stakeholders<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n <\/ul>Pipeline Management & CRM Discipline<\/span><\/span><\/span>
<\/span><\/span><\/h3>\n \n - Own the full sales lifecycle within MDG\u2019s CRM system (HubSpot, Salesforce, or equivalent)<\/span><\/span><\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Maintain accurate pipeline data, forecasting, and activity tracking<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Provide leadership with clear visibility into deal status, risks, and close timelines<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Use CRM reporting to manage pipeline health, deal velocity, and prioritization<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n <\/ul>Inbound Opportunities & RFPs<\/span><\/span><\/span>
<\/span><\/span><\/h3>\n \n - Qualify inbound leads efficiently and determine strategic fit<\/span><\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Lead or coordinate RFP/RFI responses when appropriate<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Ensure proposals are strategically positioned, commercially sound, and aligned with MDG\u2019s capabilities<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Manage a clean hand\-off from sales to account and operations teams once deals close<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n <\/ul>Internal Collaboration & Market Intelligence<\/span><\/span><\/span>
<\/span><\/span><\/h3>\n \n - Work closely with Account, Strategy, and Operations teams to ensure alignment between sales and delivery<\/span><\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Provide feedback to leadership on market trends, competitive positioning, and service demand<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Support account expansion efforts in partnership with account leadership, without owning delivery<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n <\/ul>What This Role Is \u2014 and Is Not<\/span><\/span><\/span>
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<\/span><\/span>\n <\/div>This role is:<\/span><\/span><\/span><\/span>
<\/span><\/span><\/p>\n \n - Senior, consultative, and relationship\-driven<\/span><\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Focused on integrated agency engagements<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n - Designed for experienced agency sellers<\/span><\/span><\/span><\/span>
<\/span><\/span><\/li>\n <\/ul>This role is not:<\/span><\/span><\/span><\/span>
