Display & IOT Component- Sales
Role Objective:<\/b>
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Key Responsibilities:<\/b>
<\/h2>1. Business Development & Sales<\/b>
<\/h3>Identify and onboard new OEM customers in the 2W EV segment<\/b> for display and IoT component integration.
<\/p><\/li>Promote products such as:
<\/p>
Display Systems:<\/b> TFT/LCD dashboards, digital instrument clusters, touch screens, and HUDs.
<\/p><\/li>IoT / Connected Modules:<\/b> Smart telematics, GPS trackers, BLE\-based connectivity, SIM\-enabled communication units, cloud data loggers.
<\/p><\/li>Smart Components:<\/b> CAN\-enabled devices, vehicle controllers, communication gateways, and ECU interfaces.
<\/p><\/li><\/ul><\/li>Develop and manage sales pipelines<\/b> for existing and potential OEM customers.
<\/p><\/li>Present techno\-commercial proposals<\/b> aligned with customer requirements and homologation needs.
<\/p><\/li><\/ul>
2. Key Account & Relationship Management<\/b>
<\/h3>Act as the primary point of contact<\/b> for OEM customers (R&D, Sourcing, and Engineering teams).
<\/p><\/li>Manage complete project lifecycle \u2014 from product design\-in to SOP.
<\/p><\/li>
Ensure timely RFQ submission, price negotiation, and order finalization<\/b>.
<\/p><\/li>Coordinate with technical, quality, and production<\/b> teams for customer support and prototype approvals.
<\/p><\/li>Maintain long\-term relationships with OEM decision\-makers<\/b> and promote new product introductions.
<\/p><\/li><\/ul>
3. Technical & Product Expertise<\/b>
<\/h3>Understand vehicle electronics architecture<\/b> (CAN/LIN communication, telematics integration).
<\/p><\/li>Map customer requirements with product capabilities and recommend suitable configurations.
<\/p><\/li>
Collaborate with R&D teams for custom display layouts, connectivity protocols, or UI/UX enhancements<\/b>.
<\/p><\/li>Stay updated on IoT protocols (4G/5G, BLE, NB\-IoT, MQTT)<\/b> and connected vehicle ecosystems.
<\/p><\/li>Understand AIS standards<\/b> related to IoT & electronics (AIS\-140, AIS\-004, AIS\-038, etc.).
<\/p><\/li><\/ul>
4. Market Intelligence & Strategy<\/b>
<\/h3>Track market trends, competitor offerings, and emerging display/IoT technologies in the 2W EV space.
<\/p><\/li>
Identify new business opportunities in connected vehicle platforms<\/b>, fleet telematics, and aftermarket IoT applications.
<\/p><\/li>Provide feedback to management for product roadmap alignment<\/b> with market needs.
<\/p><\/li>Support marketing initiatives such as exhibitions, demo vehicles, and digital campaigns<\/b>.
<\/p><\/li><\/ul>
5. Commercial & Operational Responsibilities<\/b>
<\/h3>Handle pricing strategy, costing analysis, and margin optimization<\/b> for component sales.
<\/p><\/li>Coordinate with logistics and SCM for delivery schedules and payment follow\-ups<\/b>.
<\/p><\/li>Maintain and update CRM data for leads, opportunities, and forecast planning.
<\/p><\/li><\/ul>
<\/div><\/span>
Requirements<\/h3>Key Skills & Competencies<\/b>
<\/h2>Technical Knowledge<\/b>
<\/h3>Strong understanding of:
<\/p>
Vehicle display systems (TFT, LCD, OLED)<\/b>.
<\/p><\/li>IoT hardware<\/b> (modems, GNSS, sensors, controllers).
<\/p><\/li>Communication protocols<\/b> \u2013 CAN, LIN, UART, BLE, 4G, MQTT.
<\/p><\/li>Cloud integration & telematics architecture<\/b>.
<\/p><\/li><\/ul><\/li>Familiarity with EV electronics<\/b>, ECU integration, and BMS communication interfaces.
<\/p><\/li>Knowledge of AIS standards<\/b>, homologation<\/b>, and automotive\-grade component specifications<\/b>.
<\/p><\/li><\/ul>Sales & Commercial Skills<\/b>
<\/h3>Proven experience in B2B / OEM component sales<\/b> within automotive or EV domain.
<\/p><\/li>Ability to pitch technical solutions<\/b> and close deals with R&D and sourcing teams.
<\/p><\/li>Strong negotiation and contract management<\/b> skills.
<\/p><\/li>Proficiency in CRM tools (Salesforce / Zoho / SAP B1)<\/b> for pipeline management.
<\/p><\/li>Experience in RFQ management, costing, and pricing strategies<\/b>.
<\/p><\/li><\/ul>Behavioral & Interpersonal Skills<\/b>
<\/h3>Excellent communication and presentation<\/b> abilities.
<\/p><\/li>Strong relationship management<\/b> and cross\-functional collaboration<\/b> skills.
<\/p><\/li>Analytical mindset with strategic thinking<\/b>.
<\/p><\/li>High ownership, result orientation, and adaptability to fast\-paced EV industry dynamics.
<\/p><\/li><\/ul>
Qualification & Experience<\/b>
<\/h2>Education:<\/b> B.E. / B.Tech in Electronics, Electrical, Mechatronics, or Instrumentation. MBA preferred.
<\/p><\/li>Experience:<\/b> 5\u201310 years in automotive component sales<\/b>, preferably in display, telematics, or IoT devices<\/b> for EV or 2W segments.
<\/p><\/li>Preferred Exposure:<\/b> OEM / Tier\-1 supplier environment with experience in handling 2W or EV customers.
<\/p><\/li><\/ul>
<\/div><\/span>
<\/h3>
Identify and onboard new OEM customers in the 2W EV segment<\/b> for display and IoT component integration.
<\/p><\/li>Promote products such as:
<\/p>Display Systems:<\/b> TFT/LCD dashboards, digital instrument clusters, touch screens, and HUDs.
<\/p><\/li>IoT / Connected Modules:<\/b> Smart telematics, GPS trackers, BLE\-based connectivity, SIM\-enabled communication units, cloud data loggers.
<\/p><\/li>Smart Components:<\/b> CAN\-enabled devices, vehicle controllers, communication gateways, and ECU interfaces.
<\/p><\/li><\/ul><\/li>Develop and manage sales pipelines<\/b> for existing and potential OEM customers.
<\/p><\/li>Present techno\-commercial proposals<\/b> aligned with customer requirements and homologation needs.
<\/p><\/li><\/ul>2. Key Account & Relationship Management<\/b>
<\/h3>Act as the primary point of contact<\/b> for OEM customers (R&D, Sourcing, and Engineering teams).
<\/p><\/li>Manage complete project lifecycle \u2014 from product design\-in to SOP.
<\/p><\/li>Ensure timely RFQ submission, price negotiation, and order finalization<\/b>.
<\/p><\/li>Coordinate with technical, quality, and production<\/b> teams for customer support and prototype approvals.
<\/p><\/li>Maintain long\-term relationships with OEM decision\-makers<\/b> and promote new product introductions.
<\/p><\/li><\/ul>3. Technical & Product Expertise<\/b>
<\/h3>Understand vehicle electronics architecture<\/b> (CAN/LIN communication, telematics integration).
<\/p><\/li>Map customer requirements with product capabilities and recommend suitable configurations.
<\/p><\/li>Collaborate with R&D teams for custom display layouts, connectivity protocols, or UI/UX enhancements<\/b>.
<\/p><\/li>Stay updated on IoT protocols (4G/5G, BLE, NB\-IoT, MQTT)<\/b> and connected vehicle ecosystems.
<\/p><\/li>Understand AIS standards<\/b> related to IoT & electronics (AIS\-140, AIS\-004, AIS\-038, etc.).
<\/p><\/li><\/ul>4. Market Intelligence & Strategy<\/b>
<\/h3>Track market trends, competitor offerings, and emerging display/IoT technologies in the 2W EV space.
<\/p><\/li>Identify new business opportunities in connected vehicle platforms<\/b>, fleet telematics, and aftermarket IoT applications.
<\/p><\/li>Provide feedback to management for product roadmap alignment<\/b> with market needs.
<\/p><\/li>Support marketing initiatives such as exhibitions, demo vehicles, and digital campaigns<\/b>.
<\/p><\/li><\/ul>5. Commercial & Operational Responsibilities<\/b>
<\/h3>Handle pricing strategy, costing analysis, and margin optimization<\/b> for component sales.
<\/p><\/li>Coordinate with logistics and SCM for delivery schedules and payment follow\-ups<\/b>.
<\/p><\/li>Maintain and update CRM data for leads, opportunities, and forecast planning.
<\/p><\/li><\/ul>
<\/div><\/span>Requirements<\/h3>
Key Skills & Competencies<\/b>
<\/h2>Technical Knowledge<\/b>
<\/h3>Strong understanding of:
<\/p>Vehicle display systems (TFT, LCD, OLED)<\/b>.
<\/p><\/li>IoT hardware<\/b> (modems, GNSS, sensors, controllers).
<\/p><\/li>Communication protocols<\/b> \u2013 CAN, LIN, UART, BLE, 4G, MQTT.
<\/p><\/li>Cloud integration & telematics architecture<\/b>.
<\/p><\/li><\/ul><\/li>Familiarity with EV electronics<\/b>, ECU integration, and BMS communication interfaces.
<\/p><\/li>Knowledge of AIS standards<\/b>, homologation<\/b>, and automotive\-grade component specifications<\/b>.
<\/p><\/li><\/ul>Sales & Commercial Skills<\/b>
<\/h3>Proven experience in B2B / OEM component sales<\/b> within automotive or EV domain.
<\/p><\/li>Ability to pitch technical solutions<\/b> and close deals with R&D and sourcing teams.
<\/p><\/li>Strong negotiation and contract management<\/b> skills.
<\/p><\/li>Proficiency in CRM tools (Salesforce / Zoho / SAP B1)<\/b> for pipeline management.
<\/p><\/li>Experience in RFQ management, costing, and pricing strategies<\/b>.
<\/p><\/li><\/ul>Behavioral & Interpersonal Skills<\/b>
<\/h3>Excellent communication and presentation<\/b> abilities.
<\/p><\/li>Strong relationship management<\/b> and cross\-functional collaboration<\/b> skills.
<\/p><\/li>Analytical mindset with strategic thinking<\/b>.
<\/p><\/li>High ownership, result orientation, and adaptability to fast\-paced EV industry dynamics.
<\/p><\/li><\/ul>Qualification & Experience<\/b>
<\/h2>Education:<\/b> B.E. / B.Tech in Electronics, Electrical, Mechatronics, or Instrumentation. MBA preferred.
<\/p><\/li>Experience:<\/b> 5\u201310 years in automotive component sales<\/b>, preferably in display, telematics, or IoT devices<\/b> for EV or 2W segments.
<\/p><\/li>Preferred Exposure:<\/b> OEM / Tier\-1 supplier environment with experience in handling 2W or EV customers.
<\/p><\/li><\/ul>
<\/div><\/span>