*Entry Level* Regional Product Manager/ Executive #NJN
Mon - Fri, 9am to 6pm
Up to $3,900 x 13 + VB
Alexandra TechnoPark
Job Summary
- Manage the Corporate CAD T-Series Printers in the area of Product Marketing to effectively ensure achievement of the Business Plan/Set Target objective in terms of sales, profitability and sustainability and also New Product Launch
- Ensure adherence to set systems thereby ensuring a professional approach to the entire business activity
Key Accountabilities
Market Research
o Conduct market research / environment scan and assess opportunities
o Translate key competitor, consumer and technology trends into sound business decisions
Data Analysis
o Conduct quantitative and qualitative data analysis to identify significant trends
o Utilise statistical tools to project and forecast impact of trends on Epson’s sales and pricing numbers
o Conduct impact analysis to assess ROI of marketing efforts
Customer Intelligence
o Demonstrate strong understanding of consumer needs and behavioural patterns (including end users and channel partners)
o Conduct customer segment analysis to identify appropriate products/services for different segments
Product Planning and Management
o Possess in-depth knowledge of the product specifications
o Define product strategy and develop product road map
o Track and sustain/enhance performance of product
o Manage product life cycle
Pricing Strategy
o Understand, compare and effectively utilise a range of pricing strategies
o Develop and adapt pricing strategy based on internal and external trends
Go-To-Market Strategy
o Formulate appropriate market strategy for product line
o Develop and implement product launch plan and timings
o Maintain oversight of campaign strategy
Product Marketing and Support
o Develop and deliver sales and marketing tools and product documents
o Supply sales with latest research and marketing information
o Track success of sales promotion and marketing campaign for product
New Product Launch
o Fix pricing of new product with related department and Japanese Head Quarter
o Prepare and deliver new product materials such as brochure, web contents and related documents
o Conduct product training to all related department including all SEA sales companies
Jessica Nguyen Huynh Thanh Truc
CEI Reg. No. R23113787
EA License No. 99C4599
We regret that only shortlisted candidates will be notified.