Role Overview<\/span><\/b>
<\/p>We are looking for a highly driven GTM\nEngineer<\/b> to support our go\-to\-market<\/b> execution through CRM\nmanagement, data enrichment, outbound campaigns, and workflow automation<\/b>.<\/span>
<\/p>This role sits at the intersection of Sales,\nMarketing, and RevOps<\/b>, directly impacting pipeline generation and revenue\nefficiency.<\/span>
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<\/div>Key Responsibilities<\/span><\/b>
<\/p>- Manage\n and maintain Zoho CRM<\/b> (leads, contacts, accounts, deals)<\/span>
<\/li>- Ensure CRM data quality<\/b> (cleaning, deduplication, accuracy)<\/span>
<\/li>- Build\n and enrich target account & contact datasets<\/b> using tools like\n Apollo and LinkedIn<\/span>
<\/li>- Support outbound campaigns<\/b> (email + LinkedIn)<\/span>
<\/li>- Execute\n and monitor lead flow, routing, and lifecycle tracking<\/b><\/span>
<\/li>- Create\n and manage automation workflows<\/b> (Zoho, Zapier, etc.)<\/span>
<\/li>- Prepare campaign\-ready datasets<\/b> for sales teams<\/span>
<\/li>- Build\n basic reports and dashboards<\/b> for pipeline tracking<\/span>
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Requirements<\/h3>
Must\-Have Skills<\/span><\/b>
<\/p>- Basic\n understanding of CRM systems<\/b> (Lead → Contact → Account → Deal)<\/span>
<\/li>- Understanding\n of B2B sales funnel<\/b><\/span>
<\/li>- High\n attention to detail and data accuracy<\/span>
<\/li>- Strong Excel / Google Sheets<\/b> skills (data cleaning, structuring)<\/span>
<\/li>- Strong\n learning mindset and ability to pick up tools quickly<\/span>
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<\/div>Required Skills<\/span><\/b>
<\/p>- Exposure\n to any CRM (Zoho / HubSpot / Salesforce)<\/span>
<\/li>- Familiarity\n with lead generation / prospecting tools<\/b><\/span>
<\/li>- Basic\n understanding of outbound campaigns<\/b><\/span>
<\/li>- Awareness\n of automation workflows (trigger\-action logic)<\/b><\/span>
<\/li><\/ul>
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<\/div>Good to Have<\/span><\/b>
<\/p>- Experience\n with Zoho ecosystem<\/span>
<\/li>- Tools\n like Apollo, LinkedIn Sales Navigator<\/span>
<\/li>- Exposure\n to Instantly / HeyReach / Leadfeeder<\/span>
<\/li>- Basic\n knowledge of SQL / Python<\/span>
<\/li>- Understanding\n of email deliverability basics<\/span>
<\/li><\/ul>
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<\/div>Tools You\u2019ll Work With<\/span><\/b>
<\/p>Zoho CRM | Apollo | LinkedIn Sales\nNavigator | Instantly | HeyReach | Zapier / Make| n8n<\/span>
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<\/div>What We\u2019re Looking For<\/span><\/b>
<\/p>- High\n ownership mindset<\/span>
<\/li>- Strong\n attention to detail<\/span>
<\/li>- Structured\n thinking<\/span>
<\/li>- Fast\n learner with bias for action<\/span>
<\/li><\/ul>
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Benefits<\/h3>
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Success Metrics<\/span><\/b>
<\/p>- Clean\n and accurate CRM data<\/span>
<\/li>- Reliable\n lead flow and tracking<\/span>
<\/li>- Campaign\-ready\n datasets<\/span>
<\/li>- Automation\n of repetitive tasks<\/span>
<\/li>- Clear\n reporting and dashboards<\/span>
<\/li><\/ul>
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