Interim Head of Brand & Creative (m/f/d) | Series B Scale-Up

EDURINO sets new standards for early childhood education through hybrid learning.

We merge engaging digital worlds with haptic play elements to prepare children for the future in a safe environment, empowering them to discover their full potential.

As one of Europe’s most innovative EdTechs, we’re already generating double-digit million revenue today. Following the successful close of our €17m Series B, we are now steering toward our next decisive milestone: achieving sustainable profitability as the foundation for our further expansion.

As our Interim Head of Brand & Creative, you will lead our creative strategy and visual identity, turning creative output into a driver for growth. This role is a one-year maternity leave cover with the opportunity to lead a talented team and directly impact our success story.

• Take full commercial ownership of visual performance and brand identity to ensure our campaigns serve as a growth lever and hit target metrics

• Lead, inspire, and develop a team of designers and marketing managers, fostering a high-performing culture where data informs creative decisions

• Hold final sign-off for all brand identity frameworks, visuals, design systems and high-stakes IP collaborations, ensuring consistency and aesthetic excellence across all channels

• Architect and implement agile, AI-driven workflows that boost team efficiency and enable the large-scale execution of creative assets

• Drive systematic improvements in creative hit rates and uplift to directly impact ROAS and other success metrics

• Optimize external spending and manage our freelance talent pipelines to maintain a seamless asset production engine

• Co-own the trade calendar and commercial roadmap in close partnership with the Marketing Manager

• Act as the strategic bridge between internal departments and external IP partners to ensure flawless alignment during collaborations

You are a natural leader who balances strategic stewardship with a hands-on drive to develop brands and build scalable systems. You bring:

• 8+ years of relevant experience in brand/creative roles within the D2C ecosystem

• Experience leading and developing a team within a senior leadership role

• Proven track record of shaping brands and managing complex campaigns

• Deep expertise in the Adobe Creative Suite & Google Suite, paired with a strong analytical foundation in performance marketing metrics

• Excellent stakeholder management skills and the confidence to act as a bridge to third-party IP partners

• Experience integrating AI tools into creative pipelines to evolve traditional workflows

• Professional fluency in English is required, while German language skills are a valued addition

• Bonus: You bring a strong design background, or direct experience in the children’s (educational) industry to add that extra layer of magic to our products