Marketing Director
As a Brand Ambassador, you will oversee a dynamic team and play a vital role in supporting Dexters growth strategy, ensuring our experts are the top choice in every town we operate. You’ll bring a deep understanding of the property industry, a creative approach to brand management, and a passion for delivering the highest standards in everything we do
Reports to: Marketing Board Director
Location: Clapham Junction
Hours: Monday - Friday 8.30 am - 5.30 pm (In office)
Salary: £60,000 - £80,000 D.O.E
Key Responsibilities:
A brand guardian, maintaining integrity across sales, lettings & support teams
Strong understanding of our brand guidelines, tone of voice & marketing suites
Ensure all marketing best practices are documented and adhered to
Ability to write content in line with business requirements and in our tone of voice for both print and digital use
Plan, brief and deliver both brand campaigns and localised office campaigns
Oversee acquisitions, office openings and relocations/expansions
Lead our digital strategy, including website design & functionality in line with UX
Strategic planning and analysis of how we interact with our clients and customers
Produce company stats, with commentary to support trends
Manage our direct marketing strategy and process
Oversee digital branding requirements; GIF’s, portal assets and digital displays
Quality control of all advertising and promotional output, both copy and imagery
Oversee signage requirements and best practices (boards, hoarding, vinyls, kiosk)
Contribute creative ideas for brand evolution and brand campaigns
Oversee the design, updates, evolution, and quality of departmental collateral
Manage supplier relationships, challenging service, cost or quality as required
Oversee the marketing team day to day, ensuring career development is on track
Key Requirements:
A passion for all areas of marketing, with drive to improve processes
Strong understanding of our brands and what sets them apart from one another
Experience in senior roles within property or related sector
Excellent project management skills and ability to deliver on time and on budget
A good communicator, who is confident to constructively challenge processes
Experience leading, developing and growing a team
Key Skills:
Inspirational, approachable leader
Excellent communicator and influencing skills
Enthusiastic, driven, with a ‘nothing is too much trouble’ attitude
Highly organised and able to manage multiple projects
Equally comfortable developing strategy and managing day-to-day