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Group-IB

Marketing Manager

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Founded in 2003 and headquartered in Singapore, Group-IB is a leading creator of cybersecurity technologies to investigate, prevent, and fight digital crime. Combating cybercrime is in the company’s DNA, shaping its technological capabilities to defend businesses, citizens, and support law enforcement operations.

Group-IB’s Digital Crime Resistance Centers (DCRCs) are located in the Middle East, Europe, Central Asia, and Asia-Pacific to help critically analyze and promptly mitigate regional and country-specific threats. These mission-critical units help Group-IB strengthen its contribution to global cybercrime prevention and continually expand its threat-hunting capabilities.

ABOUT THE ROLE

Founded in 2003, Group-IB is a global cybersecurity company specializing in the prevention and investigation of digital crime. As a Marketing Manager, you will play a key role in driving brand awareness, thought leadership, and commercial growth by planning and executing high-impact regional marketing initiatives focused on the Central Asia market. This role is ideal for a proactive marketer who thrives in a fast-paced, innovative environment and wants to directly influence how the company connects with its audiences and strengthens its market presence.

YOUR MISSION

Event Marketing

  • Plan, organize, and execute Group-IB’s participation in key industry events, including conferences, webinars, roadshows, and C-level executive gatherings.

  • Coordinate with internal stakeholders and external vendors to ensure seamless event delivery, including logistics, branding, and lead generation.

Channel & Partner Marketing

  • Drive engagement with channel partners, resellers, and distributors through co-branded marketing campaigns and partner enablement programs.

  • Launch targeted campaigns to strengthen relationships and increase partner-driven opportunities.

Social Media & Content Strategy

  • Develop and own the regional website content strategy, including localization of Group-IB's English-language assets into Russian and the creation of CIS-specific content (blogs, threat actor profiles, case studies, landing pages).

  • Create thought leadership campaigns, case studies, webinars, and multimedia assets that highlight Group-IB’s cybersecurity expertise and success stories.

Email Campaigns & Lead Generation

  • Design and deploy email marketing campaigns that generate awareness, nurture leads, and support regional sales teams.

  • Launch campaigns and optimize their performance to maximize engagement, conversion, and ROI.

Account-Based Marketing (ABM)

  • Develop and execute personalized ABM campaigns targeting high-value accounts in sectors such as BFSI, telecom, e-commerce, and government.

  • Collaborate closely with sales teams to drive pipeline growth and C-level engagement (strategic list identification, activation programs to reach out to them).

  • Experience with platforms such as 6sense is a strong advantage.

Marketing Analytics & Reporting

  • Track and report on marketing performance metrics, including campaign effectiveness, MQLs/SQLs, and ROI.

  • Use insights to present results to stakeholders and refine strategy to improve future campaign outcomes.

WHAT WE ARE LOOKING FOR

  • Minimum 3 years of experience in B2B marketing, ideally within the cybersecurity, technology, or SaaS industries.

  • Strong understanding of AI-driven marketing workflows and hands-on experience using AI tools to improve content production, analytics, personalization, campaign execution, and operational efficiency.

  • Proficiency in project/event execution, digital marketing, and content development.

  • Hands-on experience with email marketing tools (e.g., HubSpot, Marketo), social platforms (especially LinkedIn and Telegram), and ABM strategies (experience with 6sense is a plus).

  • Strong analytical skills and a data-driven approach to campaign optimization.

  • English proficiency: minimum B2 level.

  • Excellent copywriting and storytelling abilities are a plus.

WHY CHOOSE GROUP-IB

Group-IB is a global leader in cybersecurity technologies that investigate, predict, prevent, and fight digital crime. We help organizations reduce risk and protect trust. Trusted by governments, major industries, and law enforcement, we deliver adversary-focused, predictive threat intelligence and cyber fraud fusion solutions that detect, analyse, and mitigate regional and country-specific digital crimes.

  • Work with real stakes. Group-IB investigates active cybercriminal groups, responds to breaches affecting critical infrastructure, and develops technologies used by law enforcement agencies including INTERPOL, Europol, and Afripol across 60+ countries. We've conducted 1,550+ cybercrime investigations alongside 600+ enterprise customers globally. When you join Group-IB, your work directly disrupts digital crime.
  • Grow your way. Choose your own path: deepen your craft as a technical expert, step into leadership, move across to another team, or relocate to one of our Digital Crime Resistance Centers across the Americas, Europe, the Middle East & Africa, Central Asia, and the Asia-Pacific. Your growth is our growth — Group-IB's expansion across 60+ active country operations means real career acceleration.
  • We fund professional certifications at company expense — whether you're pursuing CEH, CISSP, OSCP, or specialized certifications in forensics and penetration testing. You don't have to choose between doing the job and advancing your credentials.
  • Work alongside industry leaders. Our Unified Risk Platform — Threat Intelligence, Digital Risk Protection, Attack Surface Management, Managed XDR, and more — is recognized by Gartner, Forrester, KuppingerCole, and Datos Insights. Frost & Sullivan named us a 2025 Global Technology Innovation Leader. When you work here, you're building technologies that set the industry standard.
  • Real challenges, real expertise. You'll take on complex, real-world problems alongside adversary-centric researchers and incident response experts spread across six continents. We've built 21+ years of proprietary telemetry through 1,500+ joint investigations. No two threats look alike — and neither do the skills you'll develop.
  • A team that is genuinely international. Our people come from different countries, speak different languages, and bring different perspectives. What connects us is a shared mission: fighting cybercrime and making the world safer. We care about your wellbeing and happiness as much as your output.