Marketing Specialist
The Company
Lotsenbüro, a German family-owned company, are leaders in commercial kitchen container rental providers nationwide. We specialize in planning, building, and delivering customized kitchen containers ready for use anywhere.
Founded with a focus on delivering high-quality, reliable kitchen solutions, Lotsenbüro specialises in the rental of fully equipped kitchen containers for temporary use, such as during renovations or emergency situations.
In 2024, Lowe Corporation acquired Lotsenbüro, and as we continue to grow and integrate our operations, we are looking for a dynamic Marketing Specialist to join our team. This is an exciting opportunity for a talented marketing professional to help shape our brand presence in Germany, drive strategic marketing campaigns, and contribute to the ongoing success of both Lotsenbüro and Lowe Corporation.
The Role
This role reports the Managing Director in Germany and will be based in our office in Hamburg, alongside the current team based at the office. The successful candidate will be an ambitious Marketing Specialist who is keen to accelerate their career within a fast growth, lean environment. This is a broad marketing role with exposure to different marketing platforms within a growing global team.
Key responsibilities will include:
Marketing
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Implementing the regional marketing strategies in conjunction with the Managing Director.
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Implementing day-to-day marketing activities including social, email, PR, website content, association account management and trade shows organisation
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Creating high level online content and material for publication throughout multiple platforms
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Creating, managing, and testing email campaigns to key sectors and reporting on key statistics
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Managing inbound enquiries and the content of our CRM, ensuring customer follow ups are in-line with company KPI’s
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Working with the digital team to continually improve SEO performance
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Assisting with the company’s participation at exhibitor trade shows, ensuring brand visibility and maximising opportunities
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Arranging and coordinating interviews with colleagues and customers to use as content through our channels
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Staying up to date with PR and industry trends
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Contributing to the on-going planning, development, and execution of the company's online marketing strategies.
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Occasional travel throughout Europe