Media Lead (English, Korean)

About

As the Media Lead, you will be the go-to Media professional for Google Marketing in Korea. You will provide media expertise to shape the future of a variety of key Google products. You will closely partner with Product Marketing Managers and Media agencies to build campaign strategies, tactical media plans, measurement and optimization recommendations. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways.

Responsibilities

• Serve as the principal media authority for Google Korea, providing oversight to Media agencies, Partners and Marketing Managers.
• Guide brand and performance programs, driving holistic campaign strategies and maintaining an integrated test-and-learn agenda to maximize business impact and Return on Investment (ROI).
• Establish processes for managing complex media campaigns across social, on-network, and off-network channels to deliver a seamless, full-funnel consumer experience.
• Provide expert media leadership through engaged assessments and benchmarking, formulating authoritative points-of-view that push boundaries in integrated advertising and digital innovation.
• Lead external media agency partners to achieve operational excellence while collaborating on forward-thinking solutions that leverage the latest Media features and ad technologies.

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience managing brand and performance media campaigns at the agency or client side.
• Ability to communicate in English and Korean fluently to communicate in this customer-facing business role.

Preferred

• Understanding of the Korea marketing landscape, including consumer trends, media channels, and ecosystems.
• Ability to demonstrate measurable impact of campaign strategy and integrated media optimization toward business goals.
• Interest in AI for media and marketing, with the ability to articulate the key use cases for using AI in media.
• Strong communication and people management skills along with a track record of solid judgment in ambiguous or fast-moving situations.
• Track record of managing integrated advertising (online and offline) for large clients in Korea with proficiency in media, measurement, Google and other media platforms.

Benefits

자세한 사항은 홈페이지 참조