Paid Ads Specialist
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Ads Specialist based in Brazil.
This is a remote, performance-driven role for a digital marketing specialist passionate about scaling high-impact paid media campaigns. You will be responsible for managing and optimizing large-scale advertising efforts across major platforms such as Meta and YouTube, with TikTok as an additional advantage. The role sits at the intersection of data, creativity, and experimentation, where decisions are driven by performance metrics and rapid testing. You will collaborate closely with creative teams to turn assets into high-converting campaigns. This environment rewards autonomy, speed, and analytical thinking. It is ideal for someone who thrives in fast-paced settings and enjoys solving complex acquisition challenges while continuously improving ROI.
Accountabilities:
- Build, launch, and optimize paid advertising campaigns across Meta and YouTube, with potential involvement in TikTok.
- Manage and allocate significant ad budgets while continuously improving return on ad spend (ROAS).
- Collaborate with creative teams, editors, and content creators to deploy effective ad assets.
- Monitor campaign performance, identify trends, and implement data-driven optimization strategies.
- Troubleshoot issues such as ad rejections, policy violations, tracking discrepancies, and delivery problems.
- Work independently to scale winning campaigns and test new growth opportunities.
- Communicate daily updates and coordinate activities with team members via remote collaboration tools.
- At least 2+ years of experience in paid media buying or performance marketing, ideally in affiliate or high-volume environments.
- Proven experience managing and scaling large advertising budgets on Meta and YouTube.
- Strong analytical skills with the ability to interpret performance data and optimize campaigns accordingly.
- Comfortable working in fast-paced, experimental, and performance-oriented environments.
- Problem-solving mindset with the ability to react quickly under pressure and adapt to platform changes.
- Strong English communication skills for collaboration with international teams.
- Autonomous, self-driven, and able to manage priorities with minimal supervision.
- Fully remote position, available from anywhere in LATAM.
- Competitive compensation with potential performance-based incentives or revenue-sharing models.
- Freedom to test, iterate, and execute creative advertising strategies at scale.
- Opportunity to work in a high-performance, results-oriented environment that values innovation and ownership.
- Exposure to large-budget campaigns and advanced paid media strategies.