Remote Marketing Coordinator

Remote Marketing Lead (WFH)

Full-Time | Leadership Role | Permanent Work From Home

We’re looking for a strategic, hands-on Marketing Lead who can drive growth, lead execution, and help shape the future of our enrollment and marketing systems.

This role is for someone who doesn’t just run campaigns — but leads initiatives, improves systems, mentors team members, and takes ownership of marketing performance from strategy to execution.

If you thrive in fast-moving environments, enjoy leading projects and people, and know how to turn marketing into measurable business growth — we’d love to meet you.

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WHAT YOU’LL OWN

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✅ Lead and optimize marketing campaigns that drive qualified inquiries and enrollments
✅ Improve lead response times, pipeline visibility, and conversion performance
✅ Ensure consistent, high-quality communication across the customer journey
✅ Lead marketing initiatives, experiments, and operational improvements
✅ Coordinate with creatives, operations, and leadership teams to execute campaigns successfully
✅ Drive accountability, reporting, and continuous optimization across marketing systems

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WHAT YOU’LL DO

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Growth Marketing & Campaign Leadership

• Own paid social campaigns across Meta and Instagram
  • Develop marketing strategies, testing plans, and optimization initiatives
  • Lead campaign reviews, performance reporting, and growth recommendations
  • Coordinate messaging, creative direction, and campaign execution with the team
  • Manage and prioritize marketing initiatives aligned with enrollment goals

CRM, Automations & Enrollment Operations

• Oversee lead follow-up systems and pipeline management
  • Build and optimize GoHighLevel automations and nurture workflows
  • Ensure CRM accuracy, proper lead tracking, and operational consistency
  • Improve response speed, lead handling, and conversion processes

Team Leadership & Cross-Functional Coordination
• Help guide and support marketing execution across projects and campaigns
• Collaborate closely with Operations Leadership and internal stakeholders
• Lead by example through ownership, accountability, and proactive communication
• Identify gaps, inefficiencies, and opportunities for operational improvement

Reporting & Continuous Improvement

• Deliver weekly updates and monthly marketing performance reviews
  • Analyze campaign performance and provide actionable recommendations
  • Lead process improvements, automation upgrades, and funnel optimization projects

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WHAT SUCCESS LOOKS LIKE (FIRST 90 DAYS)

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✔ Launch and optimize multiple campaign tests with measurable learnings
✔ Improve lead response workflows and pipeline visibility
✔ Strengthen reporting systems and marketing accountability
✔ Deliver measurable improvements in inquiry-to-enrollment conversion
✔ Build smoother coordination between marketing, operations, and enrollment teams

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TOOLS YOU’LL USE

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• GoHighLevel (CRM + automations)

• Meta Ads Manager

• Google Workspace

• Basecamp
  • ChatGPT and AI tools for workflow efficiency and content support

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REQUIREMENTS

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✔ 3+ years of leadership or team management experience
✔ 2+ years in growth marketing, CRM marketing, enrollment marketing, or marketing operations
✔ Hands-on experience managing paid social campaigns (Meta preferred)
✔ Strong project management and operational thinking skills
✔ Excellent written and spoken English communication
✔ Highly organized, proactive, and accountable
✔ Comfortable leading initiatives in a fast-paced remote environment

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NICE TO HAVE

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GoHighLevel experience

Education or family-services industry experience
Copywriting and creative coordination experience

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WHY JOIN US?

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Permanent Work-From-Home setup

Leadership-level ownership and growth opportunities
✨ Collaborative and supportive environment
Opportunity to shape systems, strategy, and customer experience
Work with a fast-moving and mission-driven team

We’re looking for someone who can combine strategy, execution, leadership, and operational excellence to help us scale smarter.

If you’re ready to lead meaningful marketing initiatives remotely — we’d love to hear from you.