Senior Brand Manager

** This position will have an assignment test before interview .

Job Description

  • Support Marketing Director and in charge as a Business Unit Head (a key person) who led in driving brand growth and managing brand's product portfolio, exploring new opportunities, and developing brand strategy/direction to meet business objectives
  • Manage, lead, supervise, and give guidance to a brand management unit team with at least 3-5 subordinates
  • Control Marketing ROI as agreed KPIs and manage/allocate marketing budget effectively to achieve business objectives.
  • Develop & implement effective marketing strategies & execution plans to achieve brand objectives with a good understanding in consumer insight
  • Manage and lead in New Product Development (NPD) process together with product development team and create product portfolio strategy to meet business objectives
  • Build awareness for new product/campaign launch and track campaign & product performances and be prompted to adjust plans in any situations
  • Manage and analyze the results of marketing campaigns and create comprehensive reports.
  • Carry out market research to keep updated with customer trends, market situations, and competitors.
  • Increase ‘Brand Love’ and maintain consistency in branding in all areas of marketing.
  • Be able to work and collaborate closely with internal departments i.e. digital marketing, product development, sales, trade marketing, design, procurement, e-commerce etc. to drive product launch plan successfully and manage existing products
  • Manage and lead the discussion with external parties (i.e. Agencies, business partners, production houses, organizers, etc.)

Qualification

  • Bachelor's degree or higher in Marketing, Business Administration, or other related fields
  • At least 5 years’ experience in the position from Cosmetics or FMCG company
  • ประสบการณ์การบริหารทีมงาน 1-2 ปี
  • ทักษะการใช้โปรแกรม หรือ Software/Applications (ถ้ามี): MS Office, Mac, Typing, Excel, Numbers, Report, Advance Presentation
  • Beauty-Fashion-Art Aesthetics-Lifestyle enthusiast
  • Strong strategic thinking, analytical, and project management skills.
  • Creative, energetic, result-driven, easy to adapt to changes, and good interpersonal skills.
  • Fluent in communication skills (both written and spoken Thai & English)
  • Love to discuss and share new ideas with teammate


Work Location: HDQ Rama9 Soi53


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