Senior Email Marketing & Lead Generation Specialist (Remote)

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Senior Email Marketing & Lead Generation Specialist<\/span>
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Company: TeamFicient Location: Remote<\/span>
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Employment Type: Full\-Time Salary Range: TBD Work Schedule:<\/span>
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Time Range:<\/span> Between 7 AM and 7 PM CST<\/span>
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Working Hours:<\/span> 9 hours per day (8 working hours + 1\-hour break)<\/span>
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Days Off:<\/span> TBD (2 days per week)<\/span>
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Why Join Us?<\/span>
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At Teamficient, our team spans multiple countries and regions, and we stay connected by operating within EST, CST, and PST time zones.<\/span>
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- Work Without Borders:<\/span> Collaborate daily with experts from around the world and gain international exposure.<\/span>
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- Built for Remote:<\/span> Join a fully remote culture designed for autonomy, flexibility, and trust.<\/span>
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- Diverse Perspectives:<\/span> Be part of a multicultural team where different backgrounds are our greatest strength.<\/span>
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- Grow Globally:<\/span> Expand your career on a global stage, learning how business works across different cultures and continents.<\/span>
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  About the Role<\/span>
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  We're looking for a strategic and hands\-on Senior Email Marketing & Lead Generation Specialist to own and elevate our outbound marketing engine. You'll bridge the gap between heavy\-duty data prospecting and high\-converting email marketing, building pipelines, managing data health, and optimizing deliverability to ensure our message lands in the right inboxes.<\/span>
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  If you're a technical marketer who thrives on owning the entire lifecycle of a cold campaign, from raw list scraping to inbox warm\-ups and lead nurturing, this role is for you.<\/span>
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  Core Responsibilities<\/span>
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  Campaign Management and Execution<\/span>
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  - Design, build, and deploy end\-to\-end cold and warm email marketing campaigns, including automated sequences and drip workflows that move prospects through the funnel.<\/span>
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  - Monitor and optimize daily email deliverability, covering inbox warm\-ups, domain health, and spam mitigation.<\/span>
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    Prospecting and Data Sourcing<\/span>
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    - Build, clean, and segment high\-quality B2B prospect lists using advanced scraping methodologies.<\/span>
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    - Validate and verify lead data to maintain low bounce rates and maximize campaign ROI.Identify and target ideal customer profiles (ICPs) using deep search filters and intent data across sourcing platforms.<\/span>
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      Systems Integration and Automation<\/span>
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      - Manage and sync data flows across the marketing tech stack to maintain a single source of truth for all leads.<\/span>
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      - Build and troubleshoot workflow automations that connect lead capture sources directly to the sales pipeline.<\/span>
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      - Create and maintain documentation for marketing systems, processes, and tech stack setups.<\/span>
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        Candidate Qualifications<\/span>
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        Must\-Haves<\/span>
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        Bachelor's degree in Marketing, IT, or a related field, or equivalent hands\-on experience.<\/span>
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        4+ years of dedicated experience running B2B lead generation and email marketing campaigns.<\/span>
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        Proven mastery of lead sourcing and scraping platforms such as Apollo, , and similar tools.<\/span>
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        Advanced, hands\-on experience with email marketing platforms, including Zoho Campaigns, GoHighLevel (GHL), and Mailchimp, as well as automated email warm\-up tools.<\/span>
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        Deep knowledge of technical email infrastructure, including domain setups, tracking pixels, and deliverability best practices.<\/span>
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        Experience building operational workflows and integrations using Zapier or similar automation platforms.<\/span>
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        Good to Haves<\/span>
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        Experience managing data hygiene and pipeline workflows within Zoho CRM.<\/span>
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        Familiarity with basic cloud environments and light technical IT troubleshooting.<\/span>
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