Senior Manager PR & Communication
Your role
- Develop and execute a comprehensive media and PR strategy for the Europe North region, aligned with EMEA and global objectives.
- Build and maintain strong relationships with journalists, industry analysts, and influencers in the IT and B2B sectors.
- Lead the creation and localization of press releases, bylined articles, op-eds, and thought leadership content.
- Monitor, measure, and report on media coverage, sentiment, and brand positioning—using data-driven insights to guide improvements.
- Support the EMEA PR Counsel by sharing local insights and maximizing regional amplification opportunities.
- Act as a trusted advisor in the regional crisis communications team, ensuring alignment with global strategies.
- Safeguard brand integrity across all external communications and touchpoints.
- Conduct competitive and market analysis to refine key messages and identify emerging opportunities.
- Partner closely with EMEA Marketing, Legal, Field Marketing, Internal Comms, and other cross-functional teams.
- Represent Europe North communications in global forums and contribute to a collaborative, matrix-driven environment.
- Support ad hoc translation, content, or storytelling projects as needed.
What you’ll need
- 5-8 year of experience in PR, media relations, or corporate communications, ideally in the Tech or B2B industry.
- Proven success managing media relations and delivering measurable PR results.
- Strong network of journalists across Netherlands, Belgium and Nordics. and relevant trade media.
- Excellent writing and storytelling skills in English (business level). Dutch strongly preferred, other European languages a plus.
- Proactive mindset, collaborative spirit, and flexibility to work across time zones.
- Willingness to travel occasionally within EMEA for meetings and events.