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David Kennedy Recruitment

Senior Social Media & Content Manager

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David Kennedy Recruitment is working with a young financial/FX company led by a management team with over 20 years of experience. Their mission is to simplify trading complexities and deliver excellence to clients across multiple continents and countries. Currently looking to hire a Senior Social Media & Content Manager.


Position: Senior Social Media & Content Manager

Location: South-East Asia (ideally Malaysia)

Employment type: full-time

Remuneration: competetive salary depending experience.

DUTIES & RESPONSIBILITIES:

  • Develop and execute social media strategies across LinkedIn, Facebook, Instagram, and other relevant channels

  • Create, write, and publish engaging content tailored to Forex, CFD, and financial services audiences

  • Develop content pillars, editorial calendars, and campaign plans aligned with business objectives

  • Manage day-to-day social media activity to increase brand awareness, engagement, and lead generation

  • Produce compelling copy for marketing campaigns, product launches, and promotional initiatives

  • Ensure all content complies with financial services marketing regulations and Meta advertising policies

  • Maintain consistent brand messaging across all digital communication channels

  • Support reputation management through review platforms and online brand monitoring

  • Work closely with designers, marketing teams, and external agencies to deliver high-quality campaigns

  • Support promotional campaigns, trading competitions, bonus offers, and client acquisition initiatives

  • Coordinate multilingual content projects where required

  • Manage multiple content projects while meeting deadlines and business priorities

  • Monitor and analyse content and social media performance using Google Analytics, Google Search Console, and platform insights

  • Identify opportunities to improve engagement, reach, and conversion through data-driven recommendations

  • Prepare performance reports and optimise content strategies based on key metrics.

REQUIREMENTS:

  • Minimum 2 years of experience within a Forex Broker, CFD Broker, Multi-Asset Broker, FinTech, or Financial Services company

  • Strong understanding of Forex trading, CFDs, MT4/MT5 platforms, brokerage business models, and Affiliate/IB programmes

  • Proven experience managing LinkedIn, Facebook, Instagram, and other social media platforms

  • Strong copywriting, storytelling, and content creation skills

  • Ability to independently develop and execute content strategies without relying solely on agencies

  • Knowledge of Meta Advertising Policies for Financial Services and brokerage compliance requirements

  • Experience managing content calendars and social media strategies

  • Strong project management, organisational, and communication skills

  • Experience using Google Analytics, Google Search Console, and social media reporting tools

  • Fluent in English (C1 level and higher) both written and verbal

  • Portfolio showcasing relevant social media and content work (mandatory)

  • Experience with international brokerage brands

  • Experience managing multilingual content projects

  • Knowledge of Trustpilot and broker review platforms

  • Experience supporting bonus campaigns, trading competitions, and acquisition campaigns

  • Understanding of trader acquisition, retention marketing, and customer lifecycle communications

OFFER:

  • High visibility role supporting strategic decision making

  • Exposure to internatinal projects

  • Professional environment focused on ownership growth and analytical excellence.

Originally posted on Himalayas