Social Media & Content Executive

1) Role \- Social Media & Creator Executive <\/span><\/b>
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Indrashakti is a modern brand\-building company creating bold, differentiated Indian consumer brands. We currently operate two fast\-growing brands:<\/span>
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Hadō \u2013 Clean soda for modern India. Bold flavour, zero heaviness, built for high\-energy spaces.<\/span>
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Swah \u2013 Premium rice with purpose. Tradition in origin, modern in positioning.<\/span>
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We are looking for a Social Media Intern who understands culture, trends, and how Instagram actually works.<\/span>
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What you will do:<\/span><\/b>
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\u2013 Ideate reel concepts and post ideas for Hadō & Swah<\/span>
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\u2013 Write captions that feel native, witty, and sharp<\/span>
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\u2013 Spot trends early and adapt them for brand use<\/span>
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\u2013 Help plan content calendars<\/span>
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\u2013 Support campaign thinking, not just execution<\/span>
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\u2013 Track engagement and suggest improvements<\/span>
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You should:<\/span><\/b>
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\u2013 Be active on Instagram and understand reels<\/span>
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\u2013 Know what makes someone stop scrolling<\/span>
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\u2013 Understand Gen Z tone without forcing it<\/span>
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\u2013 Have a basic understanding of engagement, CTR, and conversions<\/span>
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\u2013 Have basic design sensibility and be comfortable using tools like Canva or similar to create clean, on\-brand creatives<\/span>
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\u2013 Be proactive and idea\-driven<\/span>
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