Social Media Executive
- Content Creation: Develop engaging, creative, and visually appealing social media content (graphics, videos, and posts). Social Media Management: Schedule and publish posts across platforms (Facebook, Instagram, YouTube, LinkedIn, TikTok, etc.).
<\/span><\/li>- Performance Tracking: Analyze and report on the performance of social media campaigns using analytics tools.
<\/span><\/li>- Trend Research: Stay updated on industry trends, social media algorithm changes, and emerging platforms.
<\/span><\/li>- Campaign Planning: Assist in brainstorming and executing social media campaigns to increase engagement and followers.
<\/span><\/li>- Paid Social Media Ads: Set up and monitor paid social media campaigns, optimizing for reach, engagement, and conversions.
<\/span><\/li>- Performance Analysis: Track, measure, and report campaign performance (CPC, CTR, CPL, and ROAS) using analytics tools like Meta Ads Manager and Google Analytics.
<\/span><\/li>- Ad Copywriting: Write compelling ad copies and headlines tailored to drive clicks and conversions.
<\/span><\/li>- Competitor Research: Analyze competitors' ad strategies to identify trends and opportunities for improvement.
<\/span><\/li>- Hashtag & SEO Optimization: Research and implement effective hashtags and keywords to improve discoverability.
<\/span><\/li>- Competitor Analysis: Monitor competitors' social media activities to identify opportunities and areas for improvement.
<\/span><\/li>- Crisis Management: Handle negative comments or PR issues professionally and in line with company policies.
<\/span><\/li>- Tool Proficiency: Use tools like Hootsuite, Buffer, Canva, and other social media management platforms effectively.
<\/span><\/li>- Goal\-Oriented: Meet KPIs such as follower growth, engagement rates, and website traffic from social media.
<\/span><\/li><\/ul>
<\/div><\/span>Requirements<\/h3>
Skills and Qualifications:
<\/span><\/span><\/span><\/p>- Bachelor\u2019s Degree in business administration, marketing, or relevant field.
<\/li> - 1\-2 years of experience as a Social Media Executive or similar role.
<\/li> - Strong understanding of major social media platforms, including their algorithms and best practices.
<\/li> - Excellent written and verbal communication skills.
<\/li> - Analytical mindset with the ability to interpret data and make data\-driven decisions.
<\/li> - Creativity and a keen eye for aesthetics and detail.
<\/li> - Knowledge of SEO, digital marketing, and branding principles is a plus.
<\/li> - Bachelor's degree in Marketing, Communications, or a related field is preferred
<\/li><\/ul><\/div>
<\/div><\/span>Benefits<\/h3>
- Competitive salary
<\/span><\/li>- Opportunity to work with a dynamic team in a\nforward\-thinking organization.
<\/span><\/li>- Professional development and growth opportunities.
<\/span><\/li><\/ul>
<\/div><\/span> - Opportunity to work with a dynamic team in a\nforward\-thinking organization.
- Competitive salary
- Performance Tracking: Analyze and report on the performance of social media campaigns using analytics tools.