FreeHire

AladdinB2B

Social Media Manager

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Responsibilities:

  • Content Strategy & Development:
    • Develop and implement comprehensive social media strategies aligned with overall marketing and business objectives.
    • Create, curate, and manage engaging content (text, image, video, etc.) across various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube).
    • Ensure all content reflects the brand's voice, guidelines, and visual identity.
    • Stay up-to-date with the latest social media trends, tools, and best practices to continually optimize content performance.
  • Post Scheduling & Publishing:
    • Plan, schedule, and publish daily content across all social media channels using scheduling tools.
    • Optimize posting times for maximum reach and engagement.
  • Engagement & Community Management:
    • Actively monitor social media channels for comments, messages, and mentions.
    • Respond to comments and inquiries in a timely, professional, and on-brand manner.
    • Foster an active and positive online community, encouraging interaction and discussion.
    • Identify and engage with key influencers and brand advocates.
  • Analytics & Reporting:
    • Track, analyze, and report on key social media performance metrics (e.g., reach, engagement, conversions, follower growth).
    • Use insights from data to identify opportunities for improvement and adjust strategies accordingly.
    • Provide regular reports to stakeholders on social media performance and ROI.
  • Brand Voice & Consistency:
    • Maintain and evolve a consistent brand voice and tone across all social media communications.
    • Ensure brand messaging is cohesive and effective in achieving marketing goals.

Skills Required:

  • Proven experience in AI and content strategy.
  • Exceptional understanding and application of brand voice across diverse platforms.
  • Proficiency with social media scheduling and management tools.
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Demonstrated success in driving online engagement and building communities.
  • Excellent written and verbal communication skills.
  • Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.
  • Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
  • Knowledge of SEO principles related to social media content is a plus.
Salary: $8-$10/hr

Originally posted on Himalayas