Social Media & Web Specialist (w/ copywriting skills)

Primary Responsibilities

• Manage and publish content across corporate social media channels.
• Support analytics, reporting and brand governance across digital channels

Specific Responsibilities

• At all times, comply with SGS Code of Integrity and Professional Conduct.
• Build, schedule, and publish posts across LinkedIn & Facebook
• Resize and adapt creative assets for each platform
• Draft social copy aligned to SGS tone of voice
• Manage approval workflows with UK team
• Pull weekly/monthly analytics and performance insights
• Support paid social execution (boosting, targeting, tracking)
• Maintain governance, tagging, and brand consistency
• Ensure same day turnaround for priority posts (per SLA)
• Complete other duties or tasks assigned by the Manager or other leadership.
• Ensures work area in RBS is always kept clean and presentable.
• Remains familiar with SGS quality assurance procedures.
• Complies to all SGS health and safety and HR policies and procedures.

Profile

• Bachelor’s degree, preferable in Marketing, Digital Marketing, communication or a related field. Equivalent technical or professional qualification can also be accepted in lieu
• 2–3 years’ experience in social media execution
• Strong copywriting and asset adaptation skills
• Familiar with Sprout, Meta Business Suite, LinkedIn Campaign Manager
• Highly organized, comfortable with daily volume and fast SLAs
• Analytical mindset with ability to interpret social metrics
• Detail driven, process oriented, comfortable working with UK time zone

Required Skills

• Excellent written and verbal communication skills in English at a B2 level
• Social media management and content scheduling across LinkedIn, Facebook, YouTube, and other digital channels
• Proficiency with social media management tools such as Sprout Social, Meta Business Suite, and LinkedIn Campaign Manager
• Content creation, copywriting and editing skills
• Social media analytics and performance reporting
• Understanding of SEO and digital marketing best practices
• Basic knowledge of HTML and web publishing
• Proficiency in Microsoft Office applications, including Outlook, Word, PowerPoint, and Excel.
• Proficient in effectively prioritizing tasks to meet project deadlines.
• Capacity to work independently, manage time effectively, and multitask.
• Self-motivated and efficient.