Sr Growth Marketing Specialist

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr Growth Marketing Specialist based in the United States.

This is an exciting opportunity for a results-driven B2B marketer to execute high-impact demand generation initiatives that fuel pipeline growth and customer engagement. In this role, you will transform marketing strategies into scalable, multi-channel campaigns across digital, account-based marketing, email, webinars, paid media, and lifecycle programs. Working closely with cross-functional teams, you'll optimize campaign performance, leverage modern marketing technologies, and drive measurable business outcomes throughout the customer journey. This fully remote position is ideal for a data-driven marketing professional who thrives in a collaborative environment and enjoys combining creativity, analytics, and technology to accelerate commercial success.

• Execute integrated, multi-channel demand generation campaigns aligned with revenue, pipeline, and customer acquisition objectives.
• Build, launch, and optimize marketing initiatives across email, nurture programs, webinars, paid media, retargeting, account-based marketing (ABM), and other digital channels.
• Coordinate campaign planning, timelines, execution, and deployment while ensuring alignment with audience segmentation, funnel stages, and business priorities.
• Support account-based marketing programs by managing audience targeting, campaign personalization, engagement tracking, and collaboration with sales teams.
• Operate marketing automation and CRM platforms to manage campaign activation, lead routing, nurture journeys, attribution tracking, and customer lifecycle programs.
• Monitor campaign performance through key metrics including engagement, marketing-qualified leads (MQLs), sales-qualified leads (SQLs), pipeline influence, conversion rates, and return on investment.
• Prepare reports, dashboards, and performance insights while identifying opportunities to improve campaign effectiveness through testing, optimization, and audience refinement.
• Collaborate with product marketing, sales, marketing operations, content, and communications teams to deliver consistent messaging and integrated go-to-market initiatives.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field, or an equivalent combination of education and experience.
• 5–8+ years of experience in growth marketing, demand generation, digital marketing, or B2B pipeline marketing.
• Proven success executing integrated marketing campaigns that generate measurable pipeline growth and business impact.
• Hands-on experience with marketing automation and CRM platforms such as Pardot, Salesforce, Demandbase, Mutiny, HubSpot, Marketo, or similar technologies.
• Strong knowledge of account-based marketing (ABM), lead lifecycle management, nurture programs, marketing attribution, and pipeline reporting.
• Experience managing digital marketing channels including email marketing, webinars, paid media, retargeting, and automated customer journeys.
• Strong analytical, organizational, and project management skills with the ability to manage multiple campaigns simultaneously.
• Excellent communication and cross-functional collaboration skills with experience working alongside sales, marketing, and operations teams.
• Experience within healthcare, diagnostics, biotechnology, medical technology, or life sciences is highly preferred.
• Willingness to travel up to 15% as business needs require.

Benefits

• Fully remote work environment within the United States.
• Opportunity to work on high-impact growth marketing initiatives that directly influence commercial success.
• Exposure to modern marketing technologies, automation platforms, and account-based marketing strategies.
• Collaborative cross-functional environment with opportunities for professional development and career growth.
• Opportunity to contribute to innovative initiatives within the healthcare and life sciences industry.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

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