Sr. Sales Manager-Cross-Border B2B Services

ABOUT THE COMPANY<\/b>
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Our client is a fast\-growing, tech\-enabled corporate services platform that empowers entrepreneurs and SME (Small and Medium\-sized Enterprises) to incorporate, operate, and scale their businesses across Singapore, Hong Kong, the UK, and Australia. Our client is now strategically expanding its direct commercial presence into Mainland China.
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ABOUT THE JOB<\/b><\/div>
We are seeking an entrepreneurial and high\-agency Founding Sales Lead to spearhead our client's direct entry into the Mainland China market. This is a foundational, high\-impact role. This position is ideal for a self\-starter who thrives on building from zero, has a deep understanding of the cross\-border business landscape, and is eager to build and lead a team as the business scales.
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Requirements<\/h3>
Responsibilities and Duties:<\/b>
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\u2022 Own the full sales cycle for Mainland China prospects. Act as the single, trusted point of contact for all clients throughout their buying journey, ensuring a seamless transition to the Hong Kong operations and Customer Success teams post\-sale. Consistently achieve a ramping monthly revenue target.
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\u2022 Self\-source a robust sales pipeline through networking, outbound efforts, and warm referrals while paid and organic channels are being established. Collaborate with the marketing function to develop a mainland China demand\-generation engine. Provide critical, real\-time feedback on ICP, lead quality, competitor moves, and local pricing dynamics.
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\u2022 Local Operational Stewardship: Provide strategic input to adapt the China\-facing website, content, and product positioning. Help to tailor onboarding materials and sales collateral for mainland China prospects to maximize relevance and conversion.
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\u2022 Team Building: As the business proves out, take charge of recruiting, training, and managing a commercial team. This will involve developing the China sales playbook and coaching future sales representatives, with a view to expanding into northern cities like Beijing and Shanghai.
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Profile Requirements<\/b>
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\u2022 Minimum of 5+ years of B2B sales experience with a proven track record of high performance and resilience.
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\u2022 Demonstrated background in selling into mainland Chinese SMEs and founders operating in cross\-border contexts, with closed/won evidence. Relevant adjacent industries include: cross\-border logistics, FX and payments, ecommerce enablement/3rd\-party providers, corporate services, fintech, or SaaS for SMEs.
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\u2022 Market Understanding: Strong comprehension of why mainland founders incorporate in Hong Kong, the offshore structure landscape, and the typical objections and decision drivers of this buyer persona.
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\u2022 Team & Autonomy: A self\-starter mindset with the ability to work independently, owning both lead generation and deal closure. Experience in people management or hiring is strongly preferred.
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\u2022 Language & Communication: Native or fluent Mandarin is mandatory. Professional working English is essential for clear and confident communication with the Hong Kong and global team.
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\u2022 Technical Skills: Familiarity with HubSpot or a modern CRM is preferred. Active use of AI tools in your sales workflow is a significant advantage.
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