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Encora

System Analyst

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SYSTEM ANALYST

Important Information

Location: Singapore

Key Responsibilities

  • Analyze business requirements and translate them into functional and technical designs
  • Design end‑to‑end campaign management solutions covering data sourcing, segmentation, targeting, execution, fulfilment, and measurement
  • Lead solution design ensuring alignment with enterprise architecture, security, and control standards
  • Communicate complex technical concepts clearly to business stakeholders and obtain solution sign‑off
  • Own end‑to‑end project delivery, including planning, estimation, risk management, and scope control
  • Partner with architects, testing teams, vendors, and production support to ensure quality delivery
  • Oversee SIT, UAT, performance, and security testing with Test Management teams
  • Support production issues, perform root cause analysis, and drive continuous service and performance improvements
  • Contribute to product and tool selection through RFPs and proof‑of‑concepts

Requirements:

  • Bachelor’s degree in computer science, Engineering, or related discipline
  • 8+ years of IT experience with strong background in technical project delivery
  • Proven experience delivering marketing automation or campaign management solutions
  • Strong understanding of the SDLC, including Agile delivery
  • Excellent stakeholder management and executive‑level communication skills
  • Ability to work independently, multi‑task, and deliver under pressure

Key Domain :

Functional Expertise

  • End‑to‑end real‑time and batch campaign management
  • Targeting, segmentation, offer eligibility, prioritization, approvals, and closed‑loop reporting
  • Strong financial services business domain knowledge

Technical Skills

  • Adobe Campaign (hybrid on‑premise and cloud)
  • Adobe Analytics, AEM (preferred)
  • Experience with Unica, SAS Marketing Automation, or Salesforce Marketing Cloud (advantageous)
  • Integration and customization using APIs, Java, JavaScript, SQL, XML, and data modelling

About Encora

Encora is a global company that offers Software and Digital Engineering solutions. Our practices include Cloud Services, Product Engineering & Application Modernization, Data & Analytics, Digital Experience & Design Services, DevSecOps, Cybersecurity, Quality Engineering, AI & LLM Engineering, among others.

At Encora, we hire professionals based solely on their skills and do not discriminate based on age, disability, religion, gender, sexual orientation, socioeconomic status, or nationality