Technical Marketing Manager, AppSec, Research and AI Security

You will run marketing execution for AppSec, AI/ML Security, and Research & Engineering. You will turn security research and tool releases into blog posts, case studies, social campaigns, and event presence. You will brief speakers, manage co-marketing and demand-generation campaigns, build dashboards, track attribution, and report performance.

Responsibilities

  • Track engineering output, tool releases, research papers, and talks and ensure each gets coverage
  • Create case studies, briefs, blog drafts, and marketing assets for technical and business audiences
  • Partner with Technical Editing on content pipelines and provide writing capacity when needed
  • Own the content calendar and coordinate publishing schedules across practices
  • Manage social media across X, LinkedIn, and Bluesky and grow audience engagement
  • Manage event presence including pre-event promotion, on-site coordination, and post-event follow-up
  • Brief and prep engineers and leadership for external appearances
  • Plan and run multi-channel demand generation campaigns that drive pipeline
  • Collect and package customer proof points, testimonials, and client logos
  • Provide sales enablement collateral, competitive intelligence, and prospect research
  • Build dashboards, track performance, and create regular reporting cadences
  • Own marketing attribution and connect campaign activity to sourced and influenced pipeline
  • Gather market intelligence through customer conversations and competitor monitoring

Requirements

  • Marketing experience in AppSec, AI/ML Security, or Research and Engineering
  • Active public presence in security communities (X, LinkedIn, or Bluesky)
  • Technical writing experience for security audiences including research writeups and tool documentation
  • Demand generation experience at a security or developer tools company with measurable pipeline outcomes
  • Experience running social media as a primary channel in security or developer communities
  • Technical fluency with GitHub, Markdown, and developer-adjacent tools
  • Experience setting up marketing dashboards and reporting cadences that connect activity to pipeline
  • Hands-on experience with HubSpot or similar marketing automation in a B2B security or devtools context
  • Experience using AI tools to accelerate security content production and campaign execution
  • Experience with marketing reporting for security pipeline

Benefits

  • Fully company-paid insurance packages including health, dental, vision, disability, and life
  • 401(k) plan with a 5% match of base salary
  • 20 days of paid vacation (with flexibility for more per jurisdiction)
  • 4 months of parental leave
  • $10,000 relocation assistance to New York City
  • $1,000 working-from-home stipend
  • Annual $750 Learning & Development stipend
  • Company-sponsored all-team celebrations including travel and accommodation
  • Philanthropic contribution matching up to $2,000 annually

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