E-Commerce Specialist (Marketplace)

This role will focus on building and managing the TikTok Shop and live selling capabilities, working across content, commerce, and operations.

Key Responsibilities:

  • Plan and manage TikTok live sessions (calendar, flow, product focus)
  • Liaise with hosts, creators, and live sellers
  • Oversee TikTok Shop setup and product optimisation
  • Work closely with the operations team to ensure fulfilment runs smoothly and resolve any issues
  • Track performance and refine live/content approach
  • Stay updated on TikTok features and advise on best practices
  • Coordinate with marketing on pre- and post-live content

Requirements:

  • Diploma in Business & Administration, Marketing, Business, E-Commerce, Communications, or a related field.
  • 3 to 5 years of experience in E-commerce, digital marketing, social commerce, marketplace management, or live commerce.
  • Proven experience managing TikTok Shop operations and/or livestream commerce programs.
  • Demonstrated success in driving online sales growth and achieving revenue targets.
  • Strong analytical skills and proficiency with reporting tools such as Excel, Google Sheets, or business intelligence platforms.
  • Passion for fashion, proactive, and a team player.
  • Familiarity with marketplace platforms such as: TikTok Shop, Shopee, Lazada, WooCommerce and etc

Similar jobs