Senior Marketing Manager

Key Duties and Responsibilities

• Develop and implement marketing strategies
• Brainstorming for product positioning and campaign planning
• Maintain good relationships with existing customers and service vendors etc
• Pull and analyse data from a range of marketing channels and use this data to execute distribution strategy and tactics
• Research adjacent markets and conduct competitive analysis
• Explore business opportunities to grow the product offering and source of revenue

Requirements:

• Bachelor’s Degree in Business, Marketing or related fields
• At least 5 years of relevant marketing experience in derivatives brokerage house
• Strong knowledge of financial markets
• Meticulous and detail-oriented, with ability to multi-task and manage multiple projects at once.
• Prior working experience in Cryptocurrency Exchanges will be preferred
• Proficiency in Mandarin advantageous to liaise with Chinese-speaking counterparties