Journey Builder
Journey Builder
Location: Hybrid onsite schedule in Culver City, CA
Schedule: 40 hours
Duration: 12 months
Pay: $64-$66.25 DOE
The Planet Group is looking for a Journey Builder to join our well-known Fortune 500 client on a 12-months contract, working a hybrid onsite schedule in Culver City, CA.
Journey Builder | Qualifications:
- 5-7 years of lifecycle marketing experience building and launching acquisition and engagement initiatives
- Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, Oracle Responsys
- High aptitude for logical reasoning and critical thinking. Experience in SQL preferred.
- Exhibit high attention to detail and organization to deliver quality projects in a timely manner
- Innovator who is proactive, thoughtful and resourceful with a willingness to tackle ambiguity and roadblocks.
- Ability to react calmly to curveballs, devise contingency plans, make judgment calls and pivot as needed under pressure in an evolving environment
- Great teammate mentality with strong consideration for impact on partners
- Effective communication skills in all mediums--from slack and email to presentations.
Journey Builder | Description:
- Developing, testing, and deploying customer journeys. This involves assessing product and strategy objectives, platform capabilities and data needs.
- Collaborating and communicating clearly and effectively with stakeholders given the complexities of global large-scale projects, ensuring that operational plans, deliverables and risks are properly addressed and aligned.
- Optimizing performance through A/B testing to drive incremental growth and overall program improvement. Monitoring campaign performance for operational integrity, and identifying and communicating issues to internal teams.
- Identifying key opportunities of improvement in campaign performance, operational efficiency and processes, and product tooling.
- Building a knowledge portal of best practices and playbooks that serve as a reference and training resource.